Goodby Silverstein and Partners
Goodby Silverstein and Partners Newswire

Goodby Silverstein and Partners Newswire

Comprehensive Real-Time News Feed for Goodby Silverstein and Partners.

Results 1 - 20 of 88 in Goodby Silverstein and Partners

  1. International Small Agency of the Year, Gold: Gravity RoadRead the original story w/Photo

    Yesterday | Advertising Age

    London-based Gravity Road is difficult to categorize. Co-founder Mark Eaves claims to be allergic to the word "content," yet the agency created a video that topped most-shared charts, and a food platform that, while still in beta, is already more popular than TV chef Nigella Lawson's competing effort.

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  2. Focus On The Right Side Of The Efficiency Equation When Approving Advertising CreativeRead the original story w/Photo

    Wednesday Jul 29 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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  3. Goodby, Silverstein & Partners Shutters Its New York OfficeRead the original story w/Photo

    Tuesday Jul 28 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including About two and a half years after opening its doors in New York City, Goodby, Silverstein & Partners has closed its East Coast office.

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  4. Goodby, Silverstein & Partners Closes Its New York OfficeRead the original story w/Photo

    Tuesday Jul 28 | AdWeek

    Goodby, Silverstein & Partners has closed its New York office after just over two and a half years in operation, agency founder Jeff Goodby told Adweek today. Earlier this year, Goodby sent out a memo to employees about how client Comcast's failed merger with Time Warner would require layoffs for GS&P.

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  5. Legal Sea Foods Risks Backlash Evangelizing Pescatarian 'Religion' In New Ad CampaignRead the original story w/Photo

    Friday Jul 24 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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  6. Hotels.com hides a prize in TV spot from CP+BRead the original story

    Friday Jul 24 | SmartBrief

    Crispin Porter + Bogusky has created a TV spot for Hotels.com that includes ostensible legal copy in small type at the end. However, if consumers paused the ad and read the text, it revealed the opportunity to enter for a free trip for two from the online travel platform.

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  7. Share on LinkedInRead the original story w/Photo

    Wednesday Jul 22 | MediaPost

    The National Basketball Association has named Starcom Mediavest Group as its media-buying and planning agency, the sports league confirmed Wednesday. Previously, the league worked with Media Storm.

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  8. Swish: SMG Scores NBA Media AssignmentRead the original story w/Photo

    Wednesday Jul 22 | MediaPost

    The National Basketball Association has named Starcom Mediavest Group as its media buying and planning agency, the sports league confirmed Wednesday. Previously, the league worked with Media Storm.

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  9. The NBA Changes Media Agencies as Spending GrowsRead the original story w/Photo

    Wednesday Jul 22 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including Media had recently been handled by Media Storm , which is part of the Water Cooler Group network that is co-led by former Mindshare exec Antony Young.

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  10. Barton F. Graf 9000 Beefs Up Crea...Read the original story w/Photo

    Wednesday Jul 15 | MediaPost

    Barton F. Graf 9000 has brought in a new creative team, Michael Hagos and Sam Dolphin, who have joined the agency as art director and copywriter. Hagos and Dolphin will report directly to Executive Creative Directors Scott Vitrone and Ian Reichenthal.

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  11. UPDATE 1-Omnicom revenue beats as N America ad spending risesRead the original story

    Tuesday Jul 21 | Reuters

    Omnicom Group Inc, the biggest U.S. advertising company, reported quarterly revenue that beat analysts' average estimate, helped by a rise in spending in North America. The company, owner of agencies such as BBDO Worldwide, TBWA Worldwide and Goodby Silverstein & Partners, also benefited from a lower-than-expected impact from a strong dollar.

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  12. DDB Ny Hires Panizza and Oppido, New Creatives at Barton F. Graf, Martin Agency and MoreRead the original story w/Photo

    Monday Jul 20 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including DDB New York has made two new creative hires: Bruno Oppido as head of art and Lucas Panizza as executive creative director.

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  13. KitKat Convinces Other Ads To Have A KitKatRead the original story w/Photo

    Friday Jul 17 | Forbes.com

    I am the Founder & CEO of Ideasicle, a virtual marketing-ideas company pioneering the "Expert Sourcing" model. Prior to founding Ideasicle, I worked at some of the most creative advertising agencies in the world, including Wieden & Kennedy, Goodby Silverstein & Partners, Mullen and Arnold Worldwide.

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  14. TBWA Ads for Gatorade and Nissan Are Among 6 Emmy Nominees for Best CommercialRead the original story w/Photo

    Thursday Jul 16 | Adweek

    A year after TBWA\Media Arts Lab walked away with the 2014 Emmy Award for Best Commercial , TBWA\Chiat\Day has placed two spots among the 2015 nominees for the award. The Los Angeles agency's "Made In NY" ad for Gatorade and "With Dad" spot for Nissan are among the six nominees this year.

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  15. See all the 2015 Emmy Nominees for Outstanding CommercialRead the original story w/Photo

    Thursday Jul 16 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including Today the National Academy of Television Arts and Sciences announced the 2015 Emmy nominees for Outstanding Commercial.

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  16. Cisco: 15 Years of Making It Work and the Lessons LearnedRead the original story

    Tuesday Jul 7 | Advertiser

    After 15-years working together across three different companies Julia Mee, Sr. Director of Advertising, Media & Sponsorships - Cisco Systems, and John Coyne, Global Group Account Director - Goodby, Silverstein & Partners, have learned a handful of lessons that are fundamental to building an enduring partnership.

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  17. Goodby: Addressable TV Ads Will Feel Like "They Were Made Just For You"Read the original story

    Jun 28, 2015 | Beet.TV

    Addressable TV and the notion of targeting TV ads individually has been a hot topic in the ad industry for years, and it may very soon be scaleable. "We'll be able to make it so that it feels like it was just made for you," says Jeff Goodby, co-chairman at Goodby, Silverstein & Partners, in an interview with Beet.TV last week at Cannes.

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  18. Goodby and Silverstein Revisit Their Greatest Hits, and Notorious Misses, in Cannes TalkRead the original story w/Photo

    Jun 26, 2015 | Adweek

    Jeff Goodby and Rich Silverstein told some great stories from their 30-plus years together at a seminar before an adoring crowd at the Palais here Thursday. And true to form, it was a funny and honest talk, with the creative partners recalling almost as many failures as successes - punctuated by an abounding gratitude for what they've accomplished, and the people they met along the way.

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  19. Droga5's Gisele Campaign for Under Armour Scores the Cyber Grand Prix at CannesRead the original story w/Photo

    Jun 24, 2015 | Adweek

    A year after she was a no-show at Cannes Lions, the festival awarded one of its top prizes Gisele Bundchen's Under Armour campaign, with Droga5 picking up the Grand Prix in the Cyber category. The supermodel, who backed out of a mcgarrybowen main-stage commitment last year - to be replaced by Rob Lowe - was one of many stars of UA's "I Will What I Want" campaign.

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  20. How Winning a Cannes Lion Changes Your LifeRead the original story w/Photo

    Jun 19, 2015 | Adweek

    Whether it stokes your ego into a raging inferno or just gathers dust on a shelf, a Cannes Lion will set your life on a new path. But which path? Well, that's up to you.

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