Goodby Silverstein and Partners Newswire

Goodby Silverstein and Partners Newswire

Comprehensive Real-Time News Feed for Goodby Silverstein and Partners.

Results 1 - 20 of 283 in Goodby Silverstein and Partners

  1. An Open Letter to Clients Considering an Ad Agency Review: Part 2Read the original story w/Photo

    Friday Feb 24 | Advertising Age

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  2. Gyro Taps Mike Harris For New Strategy RoleRead the original story w/Photo

    Wednesday Feb 22 | MediaPost

    Dentsu Aegis B2B agency gyro has appointed ad veteran Mike Harris as global chief strategy officer, technology. He will be based at the agency's San Francisco operation and will report to gyro Global CEO and Chief Creative Officer Christoph Becker.

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  3. Havas Ny Appoints Industry Vet Dan Goldstein Cso Mad a " 24 minutes agoRead the original story w/Photo

    Tuesday Feb 14 | MediaPost

    Havas New York has appointed Dan Goldstein Chief Strategy Officer, a position that the shop has been looking to fill since last May. He replaces Tim Maleeny, who left last year for a new role at Heat in NY. Goldstein, who officially signed on Jan. 30, reports to Havas New York CEO Laura Maness.

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  4. Adobe and GS&P Want You to Fill the San Francisco Sky With Augmented Reality Love BalloonsRead the original story w/Photo

    Thursday Feb 9 | Adfreak

    Fifty years ago, the Summer of Love sprang up in San Francisco, with tens of thousands of young hippies descending on the Haight-Ashbury neighborhood to listen to music, drop acid, and fuck indiscriminately-at least according to the mythology of a phenomenon that came to define the broader shift from a more buttoned-down post-World War II national mentality toward a freer future. Now, the UC Berkeley Art Museum and Pacific Film Archive-or BAMPFA-is celebrating the anniversary of the psychedelic renaissance moment with a new exhibition titled "Hippie Modernism: The Struggle for Utopia."

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  5. BAMPFA/Adobe: Free the LoveRead the original story w/Photo

    Thursday Feb 9 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including The Berkeley Art Museum and Pacific Film Archive has created an augmented reality app, in partnership with Adobe, to promote its new exhibition "Hippie Modernism: The Struggle for Utopia."

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  6. ADVERTISING: Another insight on PSFK for MembersRead the original story w/Photo

    Thursday Feb 9 | PSFK

    Goodby Silverstein & Partners has introduced a new ad campaign for Cisco . The Space Hotel illustrates how the company's collaboration platform enables teams to make the impossible possible.

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  7. Former JWT North America CCO Jeff Benjamin Joins Barton F. GrafRead the original story w/Photo

    Tuesday Feb 7 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including The news and features are funded in part by our advertisers.

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  8. What Is Fiat Chrysler Up to for the Super Bowl?Read the original story w/Photo

    Friday Feb 3 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including The news and features are funded in part by our advertisers.

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  9. Breathe Into the Bag on Super Bowl SundayRead the original story w/Photo

    Jan 24, 2017 | AdPulp

    What do you do when you're in the bag on Superbowl Sunday? You dial in an Uber ride, or call a cab. Created for PepsiCo's snack brand by Goodby Silverstein & Partners, these limited-edition bags contain a sensor connected to a microcontroller calibrated to detect small traces of alcohol on a person's breath.

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  10. New Tostitos chip bag can tell when you've been drinkingRead the original story w/Photo

    Thursday Feb 2 | GlobalNews

    WATCH: Tostitos has come out with a limited edition "Party Safe" bag that can detect traces of alcohol in your breath. The Super Bowl is known as a platform for creative ad campaigns and it looks like Tostitos has hopped onto the bandwagon.

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  11. Frito-Lay taps smart packaging for MADD Super Bowl promoRead the original story w/Photo

    Wednesday Feb 1 | Packaging Digest

    The limited-edition Tostitos Party Safe bag goes high tech with an alcohol sensor, LED lights and an NFC-enabled tag that calls Uber for a ride. Some bags of Tostitos, the tortilla-chip snack from Frito-Lay, to be consumed at select Super Bowl parties on Feb. 5 will be able to tell partygoers what else they've been consuming.

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  12. Tostitos: The Party Safe BagRead the original story w/Photo

    Tuesday Jan 31 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including Following its recent introduction of the "Party Safe Bag," a bag of chips that can detect when someone is over the drinking and driving limit, Tostitos has released a follow-up film for Super Bowl week warning of the dangers of drunk driving.

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  13. Zambezi and R/Ga la Add Creative TalentRead the original story w/Photo

    Monday Jan 30 | Advertising Age

    Register to become a member today. You'll get the essential information you need to do your job better, including The news and features are funded in part by our advertisers.

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  14. Tostitos' New Party Bag Knows When You've Been Drinking and Will Even Call You an UberRead the original story w/Photo

    Sunday Jan 29 | Adweek

    Doritos might have crashed out of the Super Bowl after a decade of fun ads, but Frito-Lay still has a few party tricks up its sleeve for this year's big game. The chip maker's Tostitos brand has made a limited-edition "Party Safe" bag that can tell when you've been drinking, and will help you get home safely from that Super Bowl party.

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  15. Tostitos wants to make Super Bowl Sunday safe with these alcohol-detecting chip bagsRead the original story w/Photo

    Saturday Jan 28 | EParis Extra

    Super Bowl Sunday is coming up on February 5th, and we all know that's going to involve a lot of partying, regardless if you follow the big game or not. But when the partying is all done with, we want to make sure you get home safe, and Frito-Lay has got your back.

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  16. ADVERTISING: Another insight on PSFK for MembersRead the original story w/Photo

    Friday Jan 27 | PSFK

    Frito-Lay has developed a product that can detect a person's blood alcohol level and even order them an Uber Super Bowl parties are guaranteed to have two things: a ton of snacks and booze. Frito-Lay and ad agency Goodby Silverstein & Partners teamed up to find a creative way to make sure partygoers don't drive and drink: an alcohol-detecting bag.

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  17. Tostitos' Limited Edition "Party Safe" Bag Can Spot Alcohol Consumption & Request Uber RidesRead the original story w/Photo

    Friday Jan 27 | Hypebeast.com

    Frito-Lay and ad agency Goodby Silverstein & Partners have joined forces on a limited edition Tostitos bag that can hail Uber rides for folks after they've had a night of heavy drinking. Dubbed the "Party Safe" bag, the product is fitted with sensors that can spot alcohol on your breath.

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  18. Frito-Lay unveils Tostitos bag that detects alcohol, orders Uber ridesRead the original story w/Photo

    Friday Jan 27 | UPI

    Frito-Lay unveiled "Party Safe" Tostitos bag for the Super Bowl that detects whether its holder has been drinking and can even order an Uber. The limited-edition "Party Safe" Tostitos bag, designed by Goodby Silverstein & Partners, contains a sensor connected to a microcontroller that detects trace amounts of alcohol on a person's breath, turning the front of the bag red and showing an image of a steering wheel and the message, "Don't Drink and Drive."

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  19. Agency Connects Tostitos Chips Ba...Read the original story w/Photo

    Friday Jan 27 | MediaPost

    ... sensor near the Tostitos logo on the front of the bag. The 'party safe' bag, created by Goodby Silverstein and Partners, provides a reminder not to drive after drinking by lighting up on the front of the bag a red steering wheel with the message ...

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  20. These Chips Will Tell You If You're Too Drunk To Drive & Call You A RideRead the original story

    Thursday Jan 26 | Refinery 29

    Tostitos is looking to do their part to cut down on drunk driving deaths. The Party Safe bag is an all-black creation that will tell you if you've been drinking based on technology that changes color when it detects alcohol on your breath.

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