Medford Newswire

Medford Newswire

Comprehensive Real-Time News Feed for Medford, OR.

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  1. Southern Oregon Launches New InitiativesRead the original story w/Photo

    Oct 5, 2017 | Wines & Vines

    Southern Oregon has several initiatives that aim to strengthen local wine culture, from focus groups aimed at developing a new brand for the region's wineries to discussions about how to improve tasting room experiences that follow on a statewide study released this past spring. The study , conducted by Capiche Wine Marketing & PR of Ashland, Ore., underscored the importance of better continuing education for tasting room staff, and two home-grown initiatives are aiming to make that happen.


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