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Nov 6, 2012

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Patent / Trademark Law

Trademark name

Often if you select a brand name without conducting a throughout research on the availability of the brand name, it leads to costly consequences. It does not matter if a trademark you intend to use is registered with USPTO or not, what matters is who first used this particular trademark.You are free to use a name/mark to identify your goods/services in commerce, as long as your name/mark is not confusingly similar to another name/mark already being used in commerce. In my article I have described 10 important things to consider when you select and protect a brand name. The title of the article is A Legal Perspective: 10 THINGS TO CONSIDER WHEN SELECTING AND PROTECTING A BRAND NAME. You can read it at http://www.raphael stewart.com/tradem ark/selecting-and- protecting-a-brand -name/10-things-to -consider-when-sel ecting-and-protect ing-a-brand-name/.  (Nov 15, 2012 | post #2)