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Nov 14, 2012

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Independent retailer rides the storm to resonant success

In a country revered for its musical encumbrance, we are often seen as fostering an unbalanced weight in musical integrity against our usual domestic duty. Music’s boundless ability to help us rise above our everyday meniality within the workplace is still not enough to keep the providers of such a commodity afloat. With damning reports of our economic climate continuing to evolve as quickly as our beloved great British weather the dramatic bleak backdrop of both economy and environment only further serve to highlight our ongoing recession and retail spiral. Whilst others tend to batten down the hatches and do their very best to brave the ensuing storm, occasionally you’ll find a special someone willing to stand steadfast and welcome the tidal wave albeit dwarfed by that very ocean; they shine as a monumental beacon for further sailors to follow. Forget a Hollywood blockbuster, this is Birmingham, where we keep it very real and keeping with our industrial attitude we will always fight to the bitter end and beyond. From our fraught foundations will mount an even greater monument that will defiantly endure the winds and continue to shine brightly when those billowing storm clouds clear. With superlative retail recognition there happens to be a very team of seasoned dj and music technology specialists that have recently boarded this enviable golden ship and set sail unerred by doomsayers and financial fact. In solidarity and resilient business model, the newly formed djtechdirect team have already travelled the proverbial Bermuda Triangle and come bouncing back. Jamie O’Callaghan former Hard To Find Store Manager, Owen Taylor (accomplished international artist and record producer in his own right) and HTFR Sales Manger, alongside a well versed Matt Mckillop (that counts experience as a head buyer for HMV and Team Management within Reverb and its predecessor Soundcontrol (the former bearers of the Uks largest musical equipment retailer crown) have all fallen prey to the recession and consequent redundancy. With an unprecedented amount of High Street giants and well-known independent retailers continuing to fall or struggling to stay afloat on a daily basis it is an extremely bold step to go against the grain in prefernce to jumping ship as fast as an Italian sea captain. Bucking the trend and becoming an overnight inspiration for many small businesses has been the daily drive of this very team. Whether it rains or when it shines this is one independent retailer that will continue to dance regardless. Despite being open for only a matter of months the business is proving to be an almighty hit – not just with professional DJs as producing music is much more accessible to the consumer now than it ever was. With technology advancing at such a rate now for less than a thousand pounds you can pick up a mixing desk plug in your iPhone and host a great party without even being a DJ, record it, post it online and allow your entire social network to be involved. Despite the recession claiming their previous jobs, the team have embraced the new business with a correct approach of providing a unique service, selling the right products at the right prices and in the right places. In the words of Vincent Van Gogh “The fishermen know that the sea is dangerous and the storm terrible, but they have never found these dangers sufficient reason for remaining ashore.” We applaude the heartiness of this independent retailer in what is intrinsically bad economic weather and share admiration for the teams endurance and buoyant success as djtechdirect continue to float the musical boat.  (Dec 10, 2012 | post #1)


DJ Tech Direct HOT 50 -

To keep you up-to-date with the latest DJ equipment we thought we’d share a compilation of our top 50 most searched products to show a ‘hot checklist’ to reference what’s interesting our customers and the rest of the DJ fraternity! 1. Pioneer CDJ 2000 Nexus 2. Pioneer DDJ SX 3. Pioneer DDJ Ergo K 4. Pioneer CDJ 2000 5. Pioneer XDJ Aero 6. Akai MPC Renaissance 7. Pioneer DDJ Wego 8. Numark Mixtrack Pro 9. Numark IM9 10. Native Instruments Traktor Kontrol S4 11. Pioneer DDJ Ergo V 12. Numark Mixtrack Pro (limited edition white) 13. Native Instruments Traktor Kontrol S2 14. Numark IDJ Pro 15. Pioneer DDJ S1 16. Audio Technica ATH Pro 500 mk2 17. M-Audio BX8 18. KRK RP5 G2 (Pair + Free Cables) 19. Pioneer HDJ 1500 K 20. KRK RP6 G2 (Pair + Free Cables) 21. KRK RP8 G2 (Pair + Free Cables) 22. Pioneer DDJ T1 23. Pioneer CDJ 250K –DJM 250K Package with Flightcase 24. Focusrite Scarlett 2i2 25. Native Instruments Maschine mk2 26. Native Instruments Traktor Kontrol Z2 27. Akai MPC 500 28. Numark N4 29. Steinberg Cubase Elements 6 30. Native Instruments Traktor Scratch A6 31. Pioneer DJM 850 32. Native Instruments Traktor Audio 2 33. Pioneer RMX 1000 34. Numark IDJ 3 35. Pioneer CDJ 900 36. Akai MPC 2500 37. Novation Launchpad 38. Native Instruments Maschine Mikro mk2 39. Native Instruments Traktor Kontrol F1 40. Native Instruments Traktor Kontrol X1 41. Akai Laptop Stand 42. M-Audio BX5 D2 43. Alesis IO Mix 44. Rane Serato Scratch Live SL3 45. Akai MPC Fly 46. Numark Mixtrack 47. Novation Twitch 48. Pioneer HDJ 2000 49. Akai MPK Mini 50. Rane Serato Scratch Live SL2 Courtesy of www.djtechdirect.c om / www.hardtofinddj.c providing the latest and most in demand products from the biggest brands in DJ and Music Technology. All products listed are in stock and available for demonstration purpose now. Next day delivery service also available.  (Dec 10, 2012 | post #1)

Killer competitions, daily deals, product demos and rando...

Join our social networks to be included in what's hot in the industry and what our staff of experienced DJs and producers find interesting and industry related. Follow: techdirect Like: jtechdirect Alternatively head directly to our online store www.djtechdirect.c om to checkout the latest kit and purchase with unparalleled service.  (Nov 28, 2012 | post #1)

**Win Pioneer Headphones**

Win Pioneer Headphones http://www.faceboo id=417...&type =1&theater courtesy of the djtechdirect team www.hardtofinddj.c  (Nov 23, 2012 | post #1)

Guys & girls if you wanna make some more christmas £££

Guys & girls if you wanna make some more christmas £££ signup here http://www.djtechd es/ pronto!  (Nov 21, 2012 | post #1)


Have you seen the latest Pioneer DDJ SX

groundbreaking new DJ kit instore NOW!!! http://www.djtechd ddj-sx.html  (Nov 19, 2012 | post #1)

Where to buy DJ equipment?

https://www.youtub 7v0JS3M&list=H L1353087072&fe ature=mh_lolz  (Nov 16, 2012 | post #1)

Top Stories

Where to buy DJ equipment?

https://www.youtub 7v0JS3M&list=H L1353073278&fe ature=mh_lolz  (Nov 16, 2012 | post #1)