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Apex, NC

CarolinaTechNews Launches to Build Stronger Innovation Co...

RESEARCH TRIANGLE, N.C. – CarolinaTechNews.c om, North and South Carolina's technology news source, has successfully launched with a mission to build a stronger innovation community in the region. The professionally edited online news outlet publishes original articles and submitted news items dealing with business, innovation and education. “There’s so much great news out there that’s not getting coverage in mainstream news outlets. It’s exciting to be able to help shed some light on the amazing things going on in our region,” Editor/Publisher David Menzies said. CarolinaTechNews originally started as NCTechNews, as Menzies looked to generate extra buzz for his North Carolina-based public relations clients by sharing news items online. Soon after, several of his peers in the PR realm heard about the publication and began sending him their news to publish, and the concept took on the shape of a regional online news publication concentrating on technology and its intersection with business and education. “I started getting submissions from businesses and organizations just over the border in South Carolina, and when I began to get PR clients there and learned more about its innovation economy I realized I needed to expand the coverage, hence the change to CarolinaTechNews,” Menzies explained. The publication is updated daily, with Menzies utilizing his past experience as a print newspaper editor to hand-select and edit submitted news items and create original pieces. Any business, organization, or educational institution is welcomed to submit press releases and other news items at no charge to [email protected] ews.com, as long as they have something to do with North or South Carolina. After the articles are published on CarolinaTechNews and its underlying RSS feed, they are shared on social media via the publication’s Twitter and Facebook feeds. “It’s pretty rewarding to see this take off and to be able to give something back to the place I call home,” Menzies said, adding, “We’re coming up on half-a-million page views shortly and I’m excited to see what the future holds.” CarolinaTechNews is published by Innovative Public Relations, a Triangle-based consultancy providing PR and media relations services to help clients achieve their business development and organizational goals. All content on CarolinaTechNews is reviewed by Editor/Publisher David Menzies, an award-winning 22-year professional communicator, published author and former print newspaper editor with a rich technology background. The publication supplements quality reporting provided by respected media outlets throughout North and South Carolina. Anyone can contribute content for consideration of publication in CarolinaTechNews absolutely free; add [email protected] ews.com to press distribution lists. For more information, visit www.carolinatechne ws.com. About Innovative Public Relations, Inc. Innovative Public Relations, Inc. is a North Carolina-based consultancy providing PR and media relations services to established business and organizations in technology, life sciences, and general business market sectors. Our specialty is getting clients in front of target audiences via proven effective publicity and branding tools and methodologies. For more information visit www.innovativepubl icrelations.com.  (Nov 3, 2015 | post #1)

Apex, NC

Global Media Strategies Publishes New Blog Post

RESEARCH TRIANGLE PARK, N.C.--Innovative PR, media relations, and online publishing consultancy Global Media Strategies (www.gmsinnovate.c om) is continuing to share best practices on publicity and branding with the new blog post "Reach Your Passive Audience" available online at www.gmsinnovate.co m/services/blog. The new article is the latest in a series of blog posts by veteran communicator David D. Menzies containing insights and information for communication professionals and business leaders looking to deliver strategic messaging to prospects and customers. In his latest piece, Menzies helps readers understand how to capture the interest of today’s consumers in the face of their ability to drown-out advertising messages. The article joins recent blog posts on the power of public relations to drive international policy; how to deal with challenges brought on by the death of traditional media; how to react to negative online feedback; and ways of using tradeshows to attract media attention. Global Media Strategies helps gain traction in major media outlets in print, electronic, television and radio for clients, enabling them to differentiate themselves from competitors; communicate value propositions; and provide easy access to products and services. Global Media Strategies provides PR and media relations services to small startup operations and large established companies, giving each client premier service and individualized attention, regardless of size, industry, or type of services required. The types of clients serviced include Clinical Pharmacology; Healthcare Technology; Pharmaceutical Manufacturing; Analytical Instrumentation; Biomedical Product Manufacturing; Pharmacovigilance; Intellectual Property Law; Information Technology; Product Design and Engineering; Software; Retail; and Nonprofit. For more information about Global Media Strategies, visit www.gmsinnovate.co m. About Global Media Strategies Global Media Strategies is an innovative PR, media relations, and online publishing consultancy specializing in getting businesses and organizations in front of target audiences. We use proven effective communication tools and methodologies to increase brand awareness and drive sales for clients in new and emerging markets. Global Media Strategies operates out of the technology-rich Research Triangle Park region of North Carolina, USA, a hotbed of innovation and economic growth, and home to some of the leading life sciences and technology firms in the world. For more information, visit www.gmsinnovate.co m.  (Oct 31, 2013 | post #1)

Manteo, NC

OBX Outfitters Offering Free Shipping Discount to Promote...

MANTEO, N.C.--North Carolina's OBX Outfitters (http://www.obxout fitters.com) is partnering with the Outer Banks Chamber of Commerce and the Outer Banks Visitors Bureau to promote shopping local during this year's holiday season. In supporting the "shop local" push by these two organizations, the casual apparel and activewear company is offering free shipping from now until December 31st on all merchandise purchased from its Amazon.com storefront , including its new lineup of Wearable Art featuring designs by local artists. For more information visit http://www.obxoutf itters.com.  (Dec 1, 2012 | post #1)

Corolla, NC

NC Company Showcasing Local OBX Artists in Wearable Art C...

APEX & MANTEO, N.C.--North Carolina's OBX Outfitters (www.obxoutfitters .com) is partnering with the Outer Banks Chamber of Commerce and the Outer Banks Visitors Bureau to promote shopping local during this year's holiday season. In supporting the "shop local" push by these two organizations, the casual apparel and activewear company is offering free shipping from now until December 31st on all merchandise purchased from its Amazon.com storefront , including its new lineup of Wearable Art featuring designs by local artists. "A big part of our mission as a company is to produce wearable art for consumers with positive messages serving as a reminder of vacations, events and overall goodness in their lives," Stacy Menzies, company president, said. "The Outer Banks is a special place, and a big, big part of that is the people who live there, including a vibrant art community," she added. The company's Wearable Art line is debuting with "Beach Bunny" by local artist E.M. Corsa, working out of Kill Devil Hills, and Josh Davis, a Raleigh-based artist who produced the original designs "Bluegrass At the Beach" and "Find Your Happy Place ORV" which all qualify for the free shipping discount. Shoppers can redeem this offer by entering the code SHOPDROP at checkout. In addition to working with local artists in designing apparel, OBX Outfitters is engaging with local vendors to produce it. The company is committed to selling clothing made in the USA, working with manufacturers in North Carolina and elsewhere to find material with the right quality and feel, and is using in-state screen printing companies like Flying Fish Ink in Kill Devil Hills. "Our focus is local, and where we can choose North Carolina vendors, then that’s what we're going to do," Menzies explained. OBX Outfitters unveiled its Wearable Art line at the First Annual Outer Banks Bluegrass Festival this past October in Manteo, generating a great deal of interest and sales from attendees traveling to the event from all across the country. A link to the OBX Outfitters store on Amazon.com is available by visiting www.obxoutfitters. com. For more information, email [email protected] ters.com. About OBX Outfitters OBX Outfitters (TM) is a woman-owned casual apparel and activewear company created to provide a way for people who love the Outer Banks to keep the beach within their reach. We are a North Carolina company selling quality clothing made in the USA, engaging with local vendors and artists to create wearable art for consumers with positive messages serving as a reminder of vacations, events and overall goodness in their lives. Every dollar a customer spends on one of our products stays here in the United States and will eventually find its way back to supporting the economic and environmental strength of the Outer Banks. Through this type of support, our customers can rest assured they are helping to preserve this special place for generations to come. For more information visit www.obxoutfitters. com.  (Nov 6, 2012 | post #1)

Kill Devil Hills, NC

OBX Outfitters Offering Free Shipping Discount to Promote...

North Carolina Company Showcasing Local Artists in Wearable Art Clothing Line APEX & MANTEO, N.C.--North Carolina's OBX Outfitters (www.obxoutfitters .com) is partnering with the Outer Banks Chamber of Commerce and the Outer Banks Visitors Bureau to promote shopping local during this year's holiday season. In supporting the "shop local" push by these two organizations, the casual apparel and activewear company is offering free shipping from now until December 31st on all merchandise purchased from its Amazon.com storefront , including its new lineup of Wearable Art featuring designs by local artists. "A big part of our mission as a company is to produce wearable art for consumers with positive messages serving as a reminder of vacations, events and overall goodness in their lives," Stacy Menzies, company president, said. "The Outer Banks is a special place, and a big, big part of that is the people who live there, including a vibrant art community," she added. The company's Wearable Art line is debuting with "Beach Bunny" by local artist E.M. Corsa, working out of Kill Devil Hills, and Josh Davis, a Raleigh-based artist who produced the original designs "Bluegrass At the Beach" and "Find Your Happy Place ORV" which all qualify for the free shipping discount. Shoppers can redeem this offer by entering the code SHOPDROP at checkout. In addition to working with local artists in designing apparel, OBX Outfitters is engaging with local vendors to produce it. The company is committed to selling clothing made in the USA, working with manufacturers in North Carolina and elsewhere to find material with the right quality and feel, and is using in-state screen printing companies like Flying Fish Ink in Kill Devil Hills. "Our focus is local, and where we can choose North Carolina vendors, then that’s what we're going to do," Menzies explained. OBX Outfitters unveiled its Wearable Art line at the First Annual Outer Banks Bluegrass Festival this past October in Manteo, generating a great deal of interest and sales from attendees traveling to the event from all across the country. A link to the OBX Outfitters store on Amazon.com is available by visiting www.obxoutfitters. com. For more information, email [email protected] ters.com. About OBX Outfitters OBX Outfitters (TM) is a woman-owned casual apparel and activewear company created to provide a way for people who love the Outer Banks to keep the beach within their reach. We are a North Carolina company selling quality clothing made in the USA, engaging with local vendors and artists to create wearable art for consumers with positive messages serving as a reminder of vacations, events and overall goodness in their lives. Every dollar a customer spends on one of our products stays here in the United States and will eventually find its way back to supporting the economic and environmental strength of the Outer Banks. Through this type of support, our customers can rest assured they are helping to preserve this special place for generations to come. For more information visit www.obxoutfitters. com.  (Nov 6, 2012 | post #1)

Kitty Hawk, NC

Camera resurfaces in OBX 10 months after sinking into Atl...

A Saskatchewan man has been reunited with his digital camera 10 months after a wave knocked it off his stand-up paddleboard and into the Atlantic Ocean. Zach Wilson, an adventure sports enthusiast and film-maker was paddle-boarding off North Carolina's Outer Banks in May of last year with a friend, when his GoPro digital camera went missing. "We were actually done for the evening, just coming in to the beach and a foot-high wave maybe, it was tiny, knocked it off the board," Wilson told CTV's Canada AM. "I think I had it mounted not quite correctly, and it was gone right away." Wilson and his friend tried to find the camera, but were unsuccessful and eventually gave it up to the ocean, accepting that it was gone for good. Ten months later, on Feb. 28, he got an unexpected surprise when the friend he was with at the time spotted what he thought was an image of Wilson, posted online. "He was like 'you need to check out REAL Watersports' Facebook page...I think your GoPro washed up on shore,'" Wilson said. "I quickly checked the page because there was a little bit of disbelief there and sure enough it was a photo of me they found." The photo was taken from the front of Wilson's paddleboard, where the camera had been mounted before it fell into the water. The image posted on Facebook showed him paddling, with a perfect arc of seawater framing the shot as two waves crashed around the board. Wilson quickly contacted the person who had posted the image and discovered it had washed up on shore about 24 kilometres from where he had lost it. The man found it while walking his dog along the shore. "He took it home, started looking at the photos and then decided he really needed to find the owner, which turned out to be me," Wilson told Canada AM. "He said the photos were good enough that he wanted to find the owner. Hurricane Irene had come through the area after Wilson lost the camera, likely propelling it on its long journey. And incredibly, much of that trip was documented because the waterproof camera was set to take a picture every five seconds. When Wilson recovered his camera it had 1,200 pictures on the memory card. Including photos of him paddle-boarding, a photo of a curious crab inspecting the device on the sandy sea bottom, and even a picture of his legs, taken from the ocean floor as he searched for the camera, unaware how close he was. "We were sweeping the bottom of the ocean trying to hit whatever we could and it's like trying to find a needle in a haystack, but obviously I was only a couple of feet away from it," he said. Wilson is returning to North Carolina in May, and hopes to meet with the man who found his camera and returned it, as well as the outfitters who posted the image on Facebook.  (Mar 26, 2012 | post #1)

Kitty Hawk, NC

OBXSpringTraining.com

OBX Spring Training (www.obxspringtrai ning.com) is a clearinghouse of springtime events where serious runners and casual athletes get together in the beauty of the Outer Banks and pursue their sport of choice, often to benefit charitable causes.  (Mar 22, 2012 | post #1)

Morrisville, NC

Feb. 14 workshop @ M'ville Chamber focusing on small biz ...

The Marketing Machine Sharing Some Love with Local Entrepreneurs at Valentine’s Day Business Tool Box Workshop Morrisville Chamber Invites Local Advertising and Branding Firm to Share Knowledge on Connecting Marketing with Sales (Morrisville, N.C.) Award-winning, full-service advertising and branding firm The Marketing Machine is sharing its extensive knowledgebase with participants of a February 14 Business Tool Box workshop hosted by the Morrisville Chamber of Commerce. The workshop, on the subject of connecting marketing with sales, is free for Morrisville Chamber members and is $15 for non-members. Registration is available online at www.morrisvillecha mber.org; the interactive presentation begins at 8:00 a.m. Paul Spinak, president of The Marketing Machine, will be sharing insight on the important marketing functions and strategies for attracting and keeping new customers and how to tie-in those functions with sales efforts. “Sales and marketing independent of one another don’t work,” Spinak said, adding, “There are some obvious ways the two are tied together, and some other ways to approach both simultaneously to realize the greatest return on investment for time and money.” The Marketing Machine recently finished an ambitious, innovative rebranding project for an international pharmaceuticals company and continues to service small, medium, and large businesses in multiple industry sectors in the Triangle, across the U.S. and overseas. The company is located in Morrisville’s Perimeter Park and is an active Chamber member dedicated to sharing best practices to help businesses grow. Late last year The Marketing Machine published the first in a series of educational podcasts on best practices for advertising, marketing, branding and public relations with “Tradeshows 101” available online at www.themmachine.co m. The podcast covers aspects of marketing within tech industry sectors which carry with them a heavy dependence on trade shows for business development. Tradeshow marketing is one area of expertise of The Marketing Machine, which produces exhibit designs, collateral marketing material, and email marketing to help support event participation. The Marketing Machine manages marketing, advertising, and public relations for a number of companies across a myriad of industries including pharmaceutical manufacturing, software and engineering. The firm boasts award-winning resources for branding, graphic design and marketing collateral materials as well as public relations and website development. A new series launched this year by the Morrisville Chamber, the Business Tool Box workshops provide small businesses with information that can be taken back and applied in the workplace for immediate results. To register for the event, visit www.morrisvillecha mber.org. To learn more about The Marketing Machine services, visit www.theMmachine.co m. About The Marketing Machine The Marketing Machine is the Triangle’s leader in effective and innovative corporate branding and customer communication, providing full-service marketing, advertising, and public relations to businesses of all shapes and sizes. The Marketing Machine is conveniently located minutes from RDU and RTP, and is a proud member of the Morrisville Chamber of Commerce. For more information, visit www.theMmachine.co m.  (Feb 13, 2012 | post #1)

Philadelphia, PA

Who in Philly Loves the Outer Banks?

Casual apparel and activewear company OBX Outfitters (TM) has launched a series of microsites to publicize the availability of its first line of men’s and women’s clothing made in North Carolina, USA. The company’s “Find Your Stride” athletic shirts and “Find Your Happy Place” casual tees are available for purchase via the company’s storefront on Amazon.com and homepage of OBXOutfitters.com, both of which are linked directly from the numerous promotional websites. The company’s initial activewear line is targeted at runners and outdoor enthusiasts, reflecting the background and interest of the founders of OBX Outfitters. Both the athletic tees and casual tees are designed to promote our North Carolina’s natural beauty and outdoor activities in and around the Outer Banks.  (Jan 17, 2012 | post #1)

Nags Head, NC

OBX Outfitters Launches Amazon Store for Casual Apparel, ...

Not exactly sure what you're talking about, but we're from Apex, NC over by Raleigh. If that's "Yankee" to you so be it...  (Jan 17, 2012 | post #3)

Nags Head, NC

OBX Outfitters Launches Amazon Store for Casual Apparel, ...

Casual apparel and activewear company OBX Outfitters (TM) is proud to announce the availability of high-quality men’s and women’s clothing from its newly launched storefront on the popular shopping website Amazon.com. Supporting American businesses and workers, OBX Outfitters (TM) features apparel designed and manufactured in North Carolina. “Every dollar a customer spends on one of our products stays here in the United States and will find its way back to supporting the economic and environmental strength of the Outer Banks,” Stacy Menzies, company president, said. Menzies explained that the idea for her company came from years of shopping for outdoor gear and T-shirts in retail stores throughout the Outer Banks while on vacation. She was able to find quality merchandise, but noticed that everything on sale was made overseas. “It bothered me that customers were being forced to buy clothing from abroad, especially in a state like ours that was once a textile powerhouse but was now going through difficult economic times,” Menzies said. Detailed research on the state of the apparel industry showed that even the most basic, inexpensive clothing items such as T-shirts were increasingly being manufactured abroad, then imported back into the U.S. where they were being purchased by the tens of thousands of yearly Outer Banks visitors from Pennsylvania, New York, Ohio, Massachusetts, Virginia, North Carolina and elsewhere. When building OBX Outfitters (TM) in the summer of 2011, Menzies searched for in-state screen printers and textile companies in an effort to produce clothing made in North Carolina, thus developing a business plan which could pump tourism money from both the sale as well as the manufacture of its products back into local economies. The planning resulted in local vendors producing four items for two initial clothing lines from OBX Outfitters (TM) in late fall of 2011: Find Your Happy Place (TM) casual tees and Find Your Stride (TM) activewear tees and ladies’ tanks. Made from innovative, moisture wicking 100% microdenier polyester to keep individuals comfortable and dry, the Find Your Stride (TM) line of activewear is designed for year-round gym workouts as well as serious marathoners and other outdoor enthusiasts. The polyester micro fibers draw moisture away from the skin to speed up the evaporation process, helping to regulate body temperature when it rises and keeping the shirt drier, lighter, and more comfortable than regular cotton materials. The line was launched in November at the 2011 OBX Marathon, an annual event in Nags Head drawing more than 6,000 runners from across the country. The Find Your Happy Place (TM) casual tees were also designed with a nod toward keeping cool, made from a lightweight 50/50 poly/cotton blend and featuring a tourist-friendly geographic representation of the Outer Banks, showcasing its many different communities from Corolla to Nags Head to Ocracoke. All tees from OBX Outfitters (TM) are available on Amazon.com by typing “OBX Outfitters shirts” in the main search bar at the top of the page. Additionally, a link to the OBX Outfitters (TM) store on Amazon.com is available by visiting www.obxoutfitters. com. Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth’s Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. For more information, email [email protected] .com or visit www.obxoutfitters. com.  (Jan 2, 2012 | post #1)