Gatorade's G2 Channels Ali to Punch Up Its Messaging
Gatorade offshoot G2 is attempting to broaden its appeal by featuring a wider array of athletes in new ads, which aim to underscore the fact that the drink is also low-calorie. A new campaign from TBWA\C\D features not only athletes who have appeared in G2 ads before, like New York Yankee Derek Jeter and tennis star Serena Williams, but also uses ...
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#1 Apr 16, 2010
It will be great to watch World Cup 2010 - G2, i have bought tickets from
http://ticketfront.com/event/World_Cup_2010_G... looking forward to it.
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