Faltering economy shakes up NASCAR

Faltering economy shakes up NASCAR

There are 1 comment on the Pasadena Star-News story from Nov 18, 2008, titled Faltering economy shakes up NASCAR. In it, Pasadena Star-News reports that:

The glitz and glamour surrounding NASCAR's championship-deciding race roared on at Homestead-Miami Speedway as if nothing was amiss.

Join the discussion below, or Read more at Pasadena Star-News.

brad Ball

United States

#1 Nov 18, 2008
Jenna Fryer's article is little hard to swallow. Yes, the economy has put pressure on sponsors who have looked to NASCAR and its teams as the most reliable sports marketing investment in the "endorsement economy". But to suggest that the challenges facing every business in this is country due to our real estate and banking melt down is because NASCAR hasn't enacted some form of "welfare" to safeguard their business marketing budgets from tough economic times only shows that Ms. Fryer's understanding of the sport she reports on is wowfully lacking the elementary building blocks of sponsorship's role in funding racing as entertainment and a marketing tool.
The Big Three have enough evidence that welfare (union pensions/healthcare) have masked way too long the substandard product performance and competitveness of the US auto industry in virtually every category.
If NASCAR in this environment faces challenges, it is not because a welfare plan as Ms. Fryer suggests hasn't been instigated, it is because racing has always been about wining. If welfare is her solution to less than winning standards, Ms. Fryer would be well served to lecture the newspaper industry on it's responsivness (read lack there of) to the competiton for news delivery and relavance in a digital age.
Success is about accepting the challenge at the moment and putting 100% into winning..not some throwback to an earlier period where extra credit regardless of outcome is guaranteed.
Performance on the track or off, like good reporting, is the safeguard against economic meltdowns. Let's not look to the bailout on this one.

Tell me when this thread is updated:

Subscribe Now Add to my Tracker

Add your comments below

Characters left: 4000

Please note by submitting this form you acknowledge that you have read the Terms of Service and the comment you are posting is in compliance with such terms. Be polite. Inappropriate posts may be removed by the moderator. Send us your feedback.

Johnny Benson Discussions

Title Updated Last By Comments
News Prep football: Becker banks on young QB with fa... (Sep '07) Oct '12 SJU player 106
News Pure Michigan deal to return Johnny Benson to N... (Jan '12) Apr '12 american 5
Johnny Benson "the Gentleman of Nascar" (Sep '11) Sep '11 Jeff 1
News Johnny Benson Will Join Speed TV's Announcing C... (Sep '09) Sep '09 ol wall 20
News Notebook: Rideless Benson eyeing quick return (Jun '09) Jun '09 Race fan Dan 3
News Keanu Reeves Wins Celebrity Category of 2009 To... (Jun '09) Jun '09 Suzanne La Rosa-H... 1
News Driver Benson released from Mich. hospital (Jun '09) Jun '09 Wide_14 5
More from around the web