Danica boosts Daytona's TV ratings from last year
With Danica Patrick starting from the pole, the Daytona 500's television ratings were much higher than last year's. Sunday afternoon's race earned a 9.9 rating and 22 share on Fox, the network said Tuesday.
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#1 Feb 26, 2013
I would have to think viewership is going to drop like a rock if they don't start showing more of the race and less commercials.
#2 Feb 26, 2013
Last years race was rained out on Sundy, run on Monday.
#3 Feb 27, 2013
I don't think Danica had much effect myself. If any single drive pulled more viewers I would give Happy Harvick the credit. I was expecting him to give them hell but circumtances stopped it.
Since: May 12
#4 Feb 27, 2013
That will be her best finish until taladega
#5 Feb 28, 2013
Danica winning the pole was a setup by NASCAR to generate interest and TV rating in their dying product.
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