NASCAR Goes Dry: Jim Beam and Jack Daniels End Sponsorships

The maker of Jim Beam Bourbon will stop sponsoring Robby Gordon's Sprint Cup team next season, sending another liquor company to the NASCAR sidelines.

[Johnny Walker]

this is sobering news to NASCAR
It's time for a wine sponsor to step up...How about the Yadkin Valley Car?

[Robbie George]

This is just another sign of the times.Nascar has outpriced itself and maybe there chickens are coming home to roost. With attendence down at the racetracks and in front of the tv screens they must be getting nervous in Mooresville but I doubt Jimmie Johnson is looking at being laid off any time soon. You never know if paycuts could one day soon affect him and others.Jesus is still lord and his will be done Go dale jr. 88

[justaguy46]

It would be hard to sponsor a car that never wins. Next on this will be Bud Beer, WII, Tide, Dupont ect

[RacerX]

It's sad to see the sport alienate the foundation of sponsors that made it what it is; a beer drinking, wide-a$$ open free for all to see who can smash his way to the finish line. Now it's going to be the Pampers 400 or the Kotex Super Maxi Dash For The Cash Shootout.

[WWE NASCAR]

Companies are crunching numbers and are realizing advertising money can be better utilized elsewhere. Perhaps the company that makes Nodoz can step up and sponsor the cup series.

[acrimonious]

the jig is up for NA$CRAP. The races are a bore-fest and the series is left with losers like Michael (POS) Waltrip with his cheap shtick and pathetic sponsor promotions and constant sucking up to the kingdom.