Lippert's Critique: VW's Pregnant Pause

Lippert's Critique: VW's Pregnant Pause

There are 1 comment on the Adweek story from Sep 14, 2008, titled Lippert's Critique: VW's Pregnant Pause. In it, Adweek reports that:

The perfect family van -- in more ways than one. I like Brooke Shields, especially when the picture-perfect Princeton grad plays against her natural earnestness, as she does in this Crispin Porter + Bogusky ...

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Kerrville, TX

#1 Nov 1, 2008
The ads should be removed. They are very offensive to women. Even my husband gets the message "I don't know who it was I slept with but it got me this VW" - just more German arrogance. Like a woman needs a man and a baby as an excuse to buy a vehicle?? Women, take action and send email through the Volkswagen website and tell me to remove the ads-I did. They obviously did not test market their ads with capable female viewers.

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