Road looks rocky for navigation devic...

Road looks rocky for navigation device-maker Garmin Analysts fe...

There are 3 comments on the Chicago Tribune story from Apr 6, 2008, titled Road looks rocky for navigation device-maker Garmin Analysts fe.... In it, Chicago Tribune reports that:

Personal navigation device manufacturer Garmin Ltd. is facing a sea of challenges.

Join the discussion below, or Read more at Chicago Tribune.


New Orleans, LA

#1 Apr 6, 2008
Low end consumer products may be subject to greater competition, but Garmin's Aerospace line of products is second to none. It also has significant military product presence. With the Nuviphone coming on line look for it to be the significant competitor to Nokia and others.

Lawrenceville, GA

#2 Apr 6, 2008
I got a Garmin Nuvi for my daughter two years ago, and a Nuvi for myself last year, and we are well pleased with them.
But Garmin has future problems. Virtually all smartphones will soon have GPS, and SAS providers will have more updated maps. Garmin relies on radio traffic updates (extra hardware, extra subscription), and the SAS, cloud and especially social network traffic updates of others work better. Going to be a tough market.
Garmin is making a big mistake getting into the cellphone market, as established iPhone, cell makers already overpopulate the market. Every is getting into the GPS market as they are hungry for subscription revenue and ad revenue.

United States

#3 Apr 7, 2008
Don't they have a large presence in aerospace and other markets? Just what percentage of their business is in the consumer space?

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