Building the Business Case for Master...

Building the Business Case for Master Data Management (MDM)

Posted in the Informatica Forum


London, UK

#1 Dec 8, 2011
This Informatica and Capgemini white paper is a practical guide for developing a comprehensive business case for Master Data Management (MDM) which quantifies and articulates the value of MDM in business terms – not technical “geek speak”.

Download this white paper:

The White Paper outlines the key considerations that IT professionals should keep in mind when formulating an MDM business case:

• Clearly selecting the business area of focus – how to tailor your business case to reflect the specific issues associated with the three prevailing focus areas; customer-centric, enterprise-centric, and supply-centric MDM.

• Engaging key stakeholders from the start – why a strong business case requires in-depth input from business users and managers to enable IT to flesh out and quantify master data-related implications and benefits.

• Quantifying the consequences of not taking action and establishing target success metrics – how to ensure your MDM business case clearly spells out the financial consequences and opportunity costs of bad data, and the cost benefits of master data that is timely, accurate, and accessible to the business.

• Showcasing MDM-aware business applications – why it is so important to clearly depict the practical benefits an MDM system can bring to business users.

• Thinking big, starting small: multidomain extensibility – how to articulate a longer-term strategic vision for how MDM can be extended across multiple domains of the business.

• Mapping Return on Investment (ROI)– how to ensure your ROI calculations are in the language that your organisation’s financial and business leaders speak.

Download this white paper:

London, UK

#2 Dec 8, 2011
Download this Informatica and Capgemini white paper "Building the Business Case for Master Data Management (MDM)– Strategies to Quantify and Articulate the Business Value of MDM":

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