Cadbury Schweppes
Jan 25, 2008
Cadbury Schweppes Taps Initiative
“We are excited to embark on this partnership with Initiative. We know that they will provide CSAB with innovative media ideas and superior media thought leadership”
NEW YORK Interpublic Group's Initiative here has won media planning and buying duties on Cadbury Schweppes Americas Beverages' U.S beverages account after a review, the client has confirmed. via Adweek
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