More Advertisers Bolt Glenn Beck

Sep 18, 2009 | Posted by: Inisa Love | Full story: www.huffingtonpost.com

Glenn Beck returns to Fox News Channel on Monday after a vacation with fewer companies willing to advertise on his show than when he left, part of the fallout from calling President Barack Obama a racist.

A total of 33 Fox advertisers, including Wal-Mart Stores Inc., CVS Caremark, Clorox and Sprint, directed that their commercials not air on Beck's show, according to the companies and ColorofChange.org, a group that promotes political action among blacks and launched a campaign to get advertisers to abandon him. That's more than a dozen more than were identified a week ago.

The Clorox Co., a former Beck advertiser, now says that "we do not want to be associated with inflammatory speech used by either liberal or conservative talk show hosts." The maker of bleach and household cleaners said in a statement that it has decided not to advertise on political talk shows.

Editors Note: As of "today" the total of companies who pulled their advertisment from this show is now 62. How long will it be before Fox News pull his show off the air?
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1 - 20 of 211 Comments Last updated Sep 28, 2009
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DobyTheDoggy

Sacramento, CA

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#2
Sep 18, 2009
 

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"As of "today" the total of companies who pulled their advertisment from this show is now 62.

How long will it be before Fox News pull his show off the air?"

A long time I hope. He fuels the racist ideologies that keep me entertained. Watching his followers literally meltdown because of the current political "climate" (no pun intended) is worth its weight in gold!

Since: Dec 08

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#3
Sep 18, 2009
 

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Yeah Doby, but how long will it take before his viewers start acting out in violence towards non whites?

These nuts are ticking time bombs.

Since: Dec 08

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#4
Sep 18, 2009
 

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Celtichooligan wrote:
No wonder companies are in hardship. I mean FOX loses 33 advertisers and gains more audience share? Advertising 101 tells me the more people you can put your product in front of, the chance of higher sales. It's a numbers game. Just maybe since GB's rating being sooooo high, these advertisers just can no longer afford the spot. The higher the popularity (viewers) the more expensive the 30 second spot. Kinda like the Super Bowl. Get the point porcupine?
Yeah I am sure they are pulling out because they can't afford the spot. Lmfao. Yeah that's it.
DobyTheDoggy

Sacramento, CA

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Sep 18, 2009
 

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Inisa Love wrote:
Yeah Doby, but how long will it take before his viewers start acting out in violence towards non whites?
These nuts are ticking time bombs.
Agreed, but..... Should we be held responsible because people are racist and stupid? Should we speak quietly so as not to awaken the ignorant beast? Why should I bite my toungue because of someone else's inadequacies?

Let's be honest here.

1. These racists have ALWAYS been here.
2. They've ALWAYS felt this way.
3. They just never have had to face their fears.
4. It is them that need help, not us!

I for one will not fear them nor will I give them the satisfaction of silence.

(I apologize for the "militant" tine.)
DobyTheDoggy

Sacramento, CA

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#6
Sep 18, 2009
 
^^ tine = tone
LLT

Albany, NY

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Sep 18, 2009
 

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This is Great!! I love shows with limited commercials! And, with fewer of them running, Glenn will have more time to diseminate the truth to those who are brave enough to listen!
King Tut

Anchorage, AK

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Sep 18, 2009
 

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Beck the new Limbaugh, adsters will be sorry!!!
What

Germantown, TN

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Sep 18, 2009
 

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Once Glenn Beck is off the air black people will get gobs, stop whining and complaining about how unfair everything is and take responsibility for themselves. I can't wait!
Unbelievable

United States

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Sep 18, 2009
 

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LLT wrote:
This is Great!! I love shows with limited commercials! And, with fewer of them running, Glenn will have more time to diseminate the truth to those who are brave enough to listen!
Only problem is he isn't getting any extra air time. Seems more and more are signing up for ad time.

I would love to have a hour of non-stop Beck. Seems like every time he's really getting into the meat of something he has to go to a commercial break!

“Ignorantia valde pestifera.”

Since: Jan 09

Harding Township, NJ

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#11
Sep 18, 2009
 

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You neo-con apologists are stupifying.

You actually think that the Fox Network gives a rat's ass about what content goes out over the air waves if there's no ad revenue coming in, or significantly less revenue than they HAD been getting?

You actually think Fox would run "a hour of non-stop Beck" and pay for it out of their pocket because they have such heartfelt appreciation for what crawls out of his mouth?

It's no wonder the majority 85 percent of America think you extremist neo-cons are morons ... you *ARE* morons.

“Ignorantia valde pestifera.”

Since: Jan 09

Harding Township, NJ

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#12
Sep 18, 2009
 

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The Fox Network: We're the network that doesn't care about profit.

What's sad is that there are a buttload of morons out there who actually believe that's Fox's new slogan.
Observer

Germantown, TN

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Sep 18, 2009
 

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Why are black people so dumb?
hmmm

Cocoa Beach, FL

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#15
Sep 18, 2009
 
Observer wrote:
Why are black people so dumb?
Dumb is relative for some .... rednecks might have to face being the absolute morons they are if they didn't have someone to blame for their ignorance.
King Tut

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Sep 18, 2009
 

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Gunny PINKO swine!!!! real moron there!!!!
GunnySteve wrote:
The Fox Network: We're the network that doesn't care about profit.
What's sad is that there are a buttload of morons out there who actually believe that's Fox's new slogan.
Observer

Germantown, TN

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Sep 18, 2009
 

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hmmm wrote:
<quoted text>Dumb is relative for some .... rednecks might have to face being the absolute morons they are if they didn't have someone to blame for their ignorance.
You're right, it is relative!

If there were no negros the rednecks would be the dumbest.
Unbelievable

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Sep 18, 2009
 

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GunnySteve wrote:
The Fox Network: We're the network that doesn't care about profit.
What's sad is that there are a buttload of morons out there who actually believe that's Fox's new slogan.
I'm confused. Isn't that what this whole "spread the wealth" movement is all about. The left thinks big corporations make too much money, that they are greedy.

So now you have a big corporation that doesn't care about profits and you complain about that too?

Can't have it both ways.

Since: Dec 08

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Sep 18, 2009
 

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DobyTheDoggy wrote:
<quoted text>
Agreed, but..... Should we be held responsible because people are racist and stupid? Should we speak quietly so as not to awaken the ignorant beast? Why should I bite my toungue because of someone else's inadequacies?
Let's be honest here.
1. These racists have ALWAYS been here.
2. They've ALWAYS felt this way.
3. They just never have had to face their fears.
4. It is them that need help, not us!
I for one will not fear them nor will I give them the satisfaction of silence.
(I apologize for the "militant" tine.)
Oh I don't think we should bite our tongue at all when it comes to these racist slugs. That's not what I meant. Its just a matter of time before these racist slugs start committing violent acts against non whites. They are already doing it. These kinds of shows only throw gas on the flames.

Since: Dec 08

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Sep 18, 2009
 

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GunnySteve wrote:
You neo-con apologists are stupifying.
You actually think that the Fox Network gives a rat's ass about what content goes out over the air waves if there's no ad revenue coming in, or significantly less revenue than they HAD been getting?
You actually think Fox would run "a hour of non-stop Beck" and pay for it out of their pocket because they have such heartfelt appreciation for what crawls out of his mouth?
It's no wonder the majority 85 percent of America think you extremist neo-cons are morons ... you *ARE* morons.
Thank You!! They actually think that fox would run his show without commercials. If they can't make money, guess what? The show gets dumped. The show has lost half its revenue. Fox isn't going to keep paying out of their pocket.

Since: Dec 08

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Sep 18, 2009
 

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COLOR OF CHANGE.ORG

We've got big news. In the six weeks since Glenn Beck called the President a "racist" with a "deep-seated hatred for white people,"1 we've done serious damage to his platform. More than 200,000 ColorOfChange members have spoken out, and 62 advertisers have listened and stopped supporting Beck's show.

And it's hitting Fox where it hurts. Glenn Beck's show is making less than half the money it was making when we started calling on companies to pull their advertisements from the show.

Beck and his supporters are fighting back with everything they've got--trying to pressure advertisers to reverse their decisions, working to undermine the President's agenda, and continuing to stoke fear and anger with lies and distortions.

Today, we need your help to make sure the 62 companies who have pulled their ads from Beck's show stand strong, and to turn up the pressure on his remaining advertisers. Please join us in thanking the companies that have pulled their ads, and calling on Beck's remaining advertisers to stop supporting him:

http://colorofchange.org/beck/hold/...

During the last week in July, Beck's show pulled in over $1 million from advertising. The first week in September, that number was down to less than $500,000, even as his ratings have gone up.2 Fox News is now sacrificing more than a half-million ad dollars a week to keep him on the air.

What's happening is a matter of simple supply and demand. Fox has a limited amount of time devoted to ads each day. If 62 companies refuse to run ads during Beck's show, the demand for that time is reduced, and the rates Fox can charge for the show plummet. In Beck's case, almost no major companies are willing to advertise during either of his twice-a-day broadcasts, so Fox can't collect as much ad revenue as they could before. If we can keep the advertisers away, Fox will have to decide sometime soon whether it's worth losing money to keep Beck's poison on the air.

Since: Dec 08

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Beck claims to be a patriot who asks hard questions and gives his viewers the facts. In reality, he consistently uses lies, distortions, and exaggerations to stir up anger and fear, and to distract his viewers from working towards real solutions to the problems facing our country. He seems determined to create an atmosphere in which the White House can accomplish nothing, and he's doing it partly by launching vicious smear campaigns on President Obama'a character, policies and advisers.

Beck attacked ColorOfChange's co-founder, Van Jones, for weeks, exaggerating and distorting Van's record on 16 shows as well as devoting an entire segment to discrediting him. Beck presented his attacks on Van as honest journalistic inquiry, while dishonestly failing to mention that Van co-founded the group leading a successful advertiser boycott against him. Last week, Van resigned from his job as the White House Special Adviser on Green Jobs rather than force the administration to deal with Beck's politically-motivated attacks.3

Also last week, another Obama official, Yosi Sergant, was demoted from his post at the National Endowment for the Arts after being attacked viciously by Beck.4 And Beck has made it clear he's got other targets.5

Holding the line

Our campaign is working. Respectable companies don't want to be associated with Beck or support his show with their dollars. It's resulting in a major loss of funding for his show, and at the same time making it clear that Beck's race-baiting and fear-mongering are far outside the mainstream.

The longer Beck stays isolated, the more of a problem he'll be for Fox, and the less he'll be able to spread his lies and distortions. If we can keep the pressure on, Fox will have to make a choice: 1) drop Beck because it doesn't make business sense to keep him; or 2) communicate to the world that they're so intent on providing a platform for race-baiting and fear-mongering that they don't care if they lose money (a serious problem for a public company like News Corporation, the owner of Fox).

More than ever, it's time to keep the pressure on. You can help by joining us in thanking the advertisers that have stopped supporting Glenn Beck, and calling on those whose ads are still running on his show to follow suit:

http://colorofchange.org/beck/hold/...

Thanks and Peace,

-- James, Gabriel, William, Dani and the rest of the ColorOfChange.org team
September 14th, 2009

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