Merck Targets Gardasil Advertising to...

Merck Targets Gardasil Advertising to Older Women

There are 25 comments on the story from Oct 28, 2008, titled Merck Targets Gardasil Advertising to Older Women. In it, reports that:

Despite doubts surrounding HPV vaccine Gardasil's medical and cost benefits, Merck wants to market the drug to women over the age of 26.

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Elroy McHubberd

Lenni, PA

#1 Oct 28, 2008
Everyone should be forced to take Gardasil. Period.
Yasam Cansiz

Lenni, PA

#2 Oct 28, 2008
And it's been soooo well researched for girls, considering the reports of side effects. I say this is not a good idea.

Lenni, PA

#3 Oct 28, 2008
They really shouldn't market drugs. It should be your doctor telling you which drugs to take, not some commercial.
Older lady

Lenni, PA

#4 Oct 28, 2008
I know people can be widowed, divorced, cheated on, etc. but it just seems the overall likelihood of needing the vaccine is low for a woman in a committed relationship. It'll be interesting to see Merck's advertising campaign.

Lenni, PA

#5 Oct 28, 2008
If it had been around to provide a remedy for my sister, I would have jumped on it being marketed to her.

Lenni, PA

#6 Oct 28, 2008
I don't get it. If Gardasil is supposed to be a precautionary thing, it should've been marketed from the beginning as suitable for any age, depending on your personal situation. And doctors should help you decide, not commercials.

Lenni, PA

#7 Oct 28, 2008
I thought you couldn't take it over 26? Why all of a sudden are they marketing it to older women? My doctor told me I was not eligible to start the vaccine process because I was over 26.
Older But Wiser

Lenni, PA

#8 Oct 28, 2008
Pharmaceutical companies should not market to individuals. Period. Furthermore, as someone who has both individual and family experience with HPV, cervical cancer and other reproductive cancers--it's those young girls and women who should get the vaccine and it's crazy that there's any resistance to the idea. A virus is a virus--this one can lead to death. Who wouldn't wish to avoid it, regardless of the method of transmission.

West Linn, OR

#9 Oct 28, 2008
I don't think pharmaceutical companies should be allowed to use marketing and advertising tools. Health care shouldn't be a commodity.

Houston, TX

#10 Oct 28, 2008
this is terrifying! the aftereffects include DEATH? i guess this could be cool for cougars who want to die 'young.'
Skeptic Tank

Lenni, PA

#11 Oct 28, 2008
Hard to trust any government drug study these days considering how corrupt and politicized the FDA has become. The FDA says BPA is safe even though everyone else says otherwise. The FDA recommends Chantix even though it causes some people to commit suicide. So why would I believe the FDA when it tells me that this vaccine is safe despite some studies saying otherwise?

Lenni, PA

#12 Oct 28, 2008
Not only is not clear if they're safe, but I was under the impression that it couldn't help you after age 26. I'm confused, does anyone know?

Lenni, PA

#13 Oct 28, 2008
I think it's not only sad but morally reprehensible for any company to push a drug on people that they don't need. That said, I don't hear anyone defending Gardasil. Is there evidence for how many lives of women over 26 it could save?

Laramie, WY

#14 Oct 28, 2008
I don't want people marketing drugs to me. I'd much prefer to talk to my doctor.

Lenni, PA

#15 Oct 29, 2008
Merck needs to do more research on the effectiveness of this drug and who should take it. Long-term effectiveness, booster necessary. Possibly even giving it to the male population to prevent the problem in the first place. Too many unknowns at this time.
Pat M-

Lenni, PA

#16 Oct 29, 2008
There was a backlash against targeting younger girls so they are going after another demographic that won't have their mom's advocating for them.
Bill HH

Portland, OR

#17 Oct 29, 2008
so it doesn't work for older women but they want to advertise to them? hmmm
Merck Procrastinator

United States

#18 Oct 30, 2008
Merck plasters these new meds all over TV to get people to believe in them, without REALLY knowing the full outcomes of their side effects. NO person reacts the same to medications, everyone is different. Yes there are GOOD drugs out there, but the scientists took a LONG time in developing them. Seems like now a days it's bam we got a new drug, lets try it on people, make a few billion dollars, kill or mame a few, just like they did with Vioxx & look where that drug got them.

New York, NY

#19 Nov 13, 2008
To clarify, it's not that Gardasil doesn't *work* in older women. There's nothing biological that magically happens in a woman's body that all of a sudden makes the vaccine stop working when she turns 27. In the clinical trials, Merck selected an age range of patients to study to test the drug's efficacy -- and that age range happened to be ages 9 to 26.
I agree that it might not make sense for older women to get the vaccine (which is likely why Merck didn't initially include that age range in the trials), as many are married or otherwise in committed relationships. However, it should most certainly be based on a person's individual situation. I'm in my early 30s and single. I hadn't really thought about it, but then my doctor recommended it to me. Unfortunately, when I looked into it I found that I'm not eligible because I'm over age 26.
Very really should be left to the discretion of physicians and depend on the individual situation.
Kelley Evans

Chelsea, AL

#20 Feb 26, 2009
My daughter, has had two of these injections so far. This is after trying to tell the MD we did not want it, they basically push you into it as if it is required. She is having several, several symptoms that have been reported by other girls. The one that is worrying me the most, she has started having heart palpitations since the second dose. I WILL NOT let my daughter have the third. No amount of money of anything else in this world is worth her health and well being. They need to be sued to stop this immediately.

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