Short- and Long-term Implications of Discounting Hotel Room Rates | By Mark Brady and Amber Cheung

Effect of Rate Discounting at a Mid-Scale Hotel When it comes to profits, the benefits of rate discounting for hotels are illusory, and the negative effects are both immediate and far-reaching. Effect of Rate Discounting at an Economy Hotel When it comes to profits, the benefits of rate discounting for hotels are illusory, and the negative effects ...

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