I was watching one of my favorite channels, ESPN, when I heard about them talking about the "rumor" on whether the head coach (Brown) should be fired or replaced. This was in light to the Cleveland Cavaliers losing in the Eastern Conference Championships to the Orlando Magic.

I listened to this story and was very disappointed at how low ESPN dropped to pick up, and run with, a RUMOR. So now they have on their programs the topic of discussion on whether Mike Brown, the head coach of the Cavaliers, should be replaced, since there is a RUMOR on it.

This to me is very poor professionalism because several shows on ESPN today took hold of this thought and threw it out there for the public to "chew on". In fact, during one of their shows, it was reported that they received an email from a very credible source of the Cavaliers that there is absolutely NO truth to the rumor at all.

But you see the necessity of somebody needing to put out this fire so quickly; because ESPN kept pushing the storyline, making it more of a fact than what it really was...a rumor.

To me this is very sad because it takes no skill or professionalism to create a story, in fact a Major League baseball player made news recently for arguing about what a blogger said about him "possibly" taking sterioids. It seems that too many people who write about sports are more interested in creating a story rather than reporting one.

As a guy with a degree in radio and tv, and one that has worked in sports (even once as a student for ESPN), it is very disappointing how they would turn a rumor into a headline, with total disrespect to the fans of Cleveland, to the team of the Cavaliers and credible sources across the country. It seems that ESPN will start crawling the internet for cheap stories to spit up on their shows, just for the ratings. That's not professional, it's just catering to the lowest common denominator for viewer's sakes.

I think they did a wrong to LeBron James and the entire team, and Mike Brown...and correct me if I am wrong, but was he not the COACH of the year? And yet ESPN stirs the rumor of Mike Brown possibly being replaced?

None of this is to say it will not happen, but if it does, then report it, don't create it for sake of viewers, with no real credibility. Heck, if it was that easy, then let me start another rumor...

Michael Jordan says he's gonna play one more year with the Charlotte Bobcats....

(see who bites....)