De-Frumping Not LGBT Marketing Caused...

De-Frumping Not LGBT Marketing Caused JC Penney's Profit Drop

There are 14 comments on the lezgetreal.com story from Jun 11, 2012, titled De-Frumping Not LGBT Marketing Caused JC Penney's Profit Drop. In it, lezgetreal.com reports that:

To a certain degree, one has to give some props to One Million Moms for being partially right about JC Penneys, but not for the reason why they think.

Join the discussion below, or Read more at lezgetreal.com.

Since: Mar 09

Location hidden

#1 Jun 11, 2012
I am all for "de-frumping".
Pam

Grove City, PA

#2 Jun 11, 2012
These are the same kinds of moves that Liz Claiborne did - hired a flamboyantly gay designer (Isaac Mizrahi) and tried to appeal to a younger demographic. The young still rejected Liz Claiborne, and guess where they are now. Gone, except for the label that JCPenney bought from them. Good-bye, JCPenney. You were at one time a great family store. No more. When will the marketers be convinced that their bread is buttered on the side of decent families, not the young, the flamboyant and the gay.
Rainbow Kid

Alpharetta, GA

#3 Jun 11, 2012
JC Penney could easily market to frumpy church ladies *and* the iPenney crowd in the same stores
.
Its not rocket science

“Child of the Universe”

Since: Aug 09

Toronto, Ontario, Canada

#4 Jun 11, 2012
Pam wrote:
These are the same kinds of moves that Liz Claiborne did - hired a flamboyantly gay designer (Isaac Mizrahi) and tried to appeal to a younger demographic. The young still rejected Liz Claiborne, and guess where they are now. Gone, except for the label that JCPenney bought from them. Good-bye, JCPenney. You were at one time a great family store. No more. When will the marketers be convinced that their bread is buttered on the side of decent families, not the young, the flamboyant and the gay.
Tell your so-called "decent" families to get their asses out of Walmart, and we might take you seriously, o smug, superior one.

Be grateful I did not use any of the regular disparaging words we think of when we encounter people like you.

“Luke laughs at hypocrites!”

Since: Sep 10

Palm Springs, California

#5 Jun 11, 2012
Pam wrote:
These are the same kinds of moves that Liz Claiborne did - hired a flamboyantly gay designer (Isaac Mizrahi) and tried to appeal to a younger demographic. The young still rejected Liz Claiborne, and guess where they are now. Gone, except for the label that JCPenney bought from them. Good-bye, JCPenney. You were at one time a great family store. No more. When will the marketers be convinced that their bread is buttered on the side of decent families, not the young, the flamboyant and the gay.
I understand how you and million twats are so jealous that they don't make anything pretty in size 22. I'm sure there is a lovely Lane Bryant in your mall. Oh, dear, what WILL you do if they get a gay spokeswoman? I guess it'll be flour sacks with a belt. Actually TWO flour sacks sewn together, or possibly a car cover with a hole cut in the middle for your head, and two arm holes. Now THAT could use a belt.

“Luke laughs at hypocrites!”

Since: Sep 10

Palm Springs, California

#6 Jun 11, 2012
Leftatalbuquerque wrote:
<quoted text>
Tell your so-called "decent" families to get their asses out of Walmart, and we might take you seriously, o smug, superior one.
Be grateful I did not use any of the regular disparaging words we think of when we encounter people like you.
Oh, leave that to me. I have no qualms about dishing the same back to haters!

“Luke laughs at hypocrites!”

Since: Sep 10

Palm Springs, California

#7 Jun 11, 2012
Rainbow Kid wrote:
JC Penney could easily market to frumpy church ladies *and* the iPenney crowd in the same stores
.
Its not rocket science
I find it amusing that PAM, same name as the anti-stick spray for frying, odd coincidence, ain't it, her name is also a cooking term, is more upset about the de-frumping than the gay spokesperson.

I think the idea of anything designed after 1970, when she could still squeeze into an 18, is horrifying to her. I'm sure she can find something with a huge flower print, or big wide peplum to conceal her huge hips and ass, in some "Stately and Proud" or "Lovely Full Figured Gal" shoppe.

FaFoxy

“ WOOF !”

Since: Oct 10

Coolidge, AZ

#8 Jun 11, 2012
snyper wrote:
I am all for "de-frumping".
I think that word is hilarious.

ROFL !

“Child of the Universe”

Since: Aug 09

Toronto, Ontario, Canada

#9 Jun 12, 2012
Curteese wrote:
<quoted text>Oh, leave that to me. I have no qualms about dishing the same back to haters!
One of the many reasons I love reading your posts!!!

...where angels fear to tread...

“Luke laughs at hypocrites!”

Since: Sep 10

Palm Springs, California

#10 Jun 12, 2012
Leftatalbuquerque wrote:
<quoted text>
One of the many reasons I love reading your posts!!!
...where angels fear to tread...
..I stomp in with steel toed boots!

(Those are the ones I wear to the TOUGH clubs on leather night, this after taking my flower arranging classes.)

“Equality marches on! ”

Since: Apr 08

Location hidden

#12 Jun 12, 2012
Geraldo wrote:
I was watching the evening news tonight in my institutionalized cell...
Yes, R1, we know you have problems. JC Penny's doesn't sell those flattering little jump suits you wear, so go work your program.

“Luke laughs at hypocrites!”

Since: Sep 10

Palm Springs, California

#14 Jun 12, 2012
Geraldo wrote:
I was watching the evening news tonight and learned that JC Penney's profits are off 19%, hmmm, wonder why...could it be because they've hired Ellen Degenerate to be their spokesdyke, or maybe cause they featured two low-life lesbos on the Mother's Day circular or maybe cause they featured two queer dads frolicking with innocent little boys on the recent circular?
A mixed breed mongrel with big ears can say gay marriage is ok, judicial tyranny in the courts can say gay is ok but the consumer $ is the vote that counts and Penney's is down for the count (can I get a 10 Bill) if they don't straighten up SOON!!!
Normal & Decent people will NEVER accept queer as being normal and decent.
Normal and decent people do NOT live in "Splendora" Texas either.

Hey, LIAR, how many false names and cities are you going to use before you finally DIE? I cannot WAIT for your funeral, liar. I plan on wearing a clown outfit and throw pies at your pasteboard coffin. We'll all laugh ourselves sick as we line up to pee on your muddy grave.

“Luke laughs at hypocrites!”

Since: Sep 10

Palm Springs, California

#15 Jun 12, 2012
Geraldo wrote:
<quoted text>Creeper/Stalker you will never get in my panties except maybe in your wet dreams:)
I heard that Geraldo's doctor wanted a urine sample, feces sample and semen sample, so Geraldo handed over his underpants.

“Luke laughs at hypocrites!”

Since: Sep 10

Palm Springs, California

#16 Jun 12, 2012
Geraldo wrote:
<quoted text>Creeper/Stalker you will never get in my panties except maybe in your wet dreams:)
Hey, I heard that Geraldo's doctor wanted to do a urine and feces and semen test of him so Geraldo handed over his underpants.

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