Reed Exhibitions Aggressively Promote...

Reed Exhibitions Aggressively Promotes SinoCorrugated 2013

Posted in the Paper Forum

Since: Nov 10

Richmond, UK

#1 Nov 30, 2012
As the world’s leading corrugated packaging exhibition, SinoCorrugated gives corrugated cardboard manufacturers and buyers from around the world a robust platform on which to learn about the latest technologies and equipment. The show also facilitates face-to-face communication between targeted suppliers and buyers.
In recent years, SinoCorrugated has enhanced its stellar reputation in the corrugated industry. Hong Mingxing, General Manager of Shanghai Jielong Color Printing Corporation, who participated in SinoCorrugated 2011, praised the exhibition, declaring,“It was the biggest show in years! I met a lot of old friends and clients on-site. It was great to see so many industry colleagues. I was very satisfied with the event.”
The show’s achievements and high praise from visitors reflect the great organizational efforts of Reed Exhibitions. Advanced operational concepts, proactive market promotion and excellent services are all part of planning the event.
Several years ago, while other exhibitions were solely concentrated on attracting exhibitors, Reed had already realized the importance of visitor promotion. By expanding and improving its visitor database, Reed committed to inviting trade visitors from all over the world. Such efforts have paid off handsomely, as the huge numbers of high-end visitors who attend SinoCorrugated events improve the ROI for exhibitors. This is a significant factor in how, year after year, SinoCorrugated consistently records high levels of satisfaction among all participants.
Promotion for next April’s SinoCorrugated 2013 is now underway. Reed will again employ a creative array of promotional measures to attract visitors, including print, SMS and electronic communications, as well as press coverage and cooperation with numerous trade associations. Reed will also launch a Targeted Attendee Program (a core buyer plan) to facilitate business between corrugated equipment producers and buyers from large companies.
Reed Exhibitions has also invested heavily in participating in related industry events in the US, Russia, India, South America and the Middle East, to promote the SinoCorrugated brand in international and developing markets.
Reed will also cooperate with over 20 foreign agencies to send direct invitations to international buyers. Over 26,000 buyers with high purchasing budget or intent, as well as senior executives from 97 countries and regions will visit SinoCorrugated 2013.
To enhance the experience and create a better return for visitors, the exhibition will be complemented by a range of activities to satisfy diverse needs. The activities will include the Green Packaging Forum, the Corrugated Box Standards Seminar and the Creative Corrugated Interactive Zone. The combination of exhibition and discussion will make SinoCorrugated 2013 a prime industrial event featuring communication and information.
SinoCorrugated 2013 will be held at the Shanghai New International Exposition Center in China from April 8 to April 11 next year.
For more information, please visit the official SinoCorrugated 2013 website: www.sino-corrugated.com .
About Reed Exhibitions Greater China
Reed Exhibitions Greater China is a member of the world’s largest events organizer: Reed Exhibitions. After more than two decades of rapid growth, today, Reed is China’s premier organizer of definitive trade events, through eight outstanding member companies: Reed Exhibitions China, Reed Sinopharm, Reed Huabo, Reed Huaqun, Reed Exhibitions (Shanghai), Reed Guanghe and Reed Huabai.
Reed Exhibitions Greater China’s 55 high quality trade events serve 11 of the country’s fastest growing specialized sectors, including: Electronics Manufacturing & Assembly • Machine Tools, Metalworking & Industrial Materials • Converting • Pharmaceuticals, Medicine & Health Care • Gifts & Homeware • Automotive • Energy & Marine Technology • Lifestyle • Travel • Gaming •Property.

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