How to choose a newsletter software for email marketing?Pesonal points
Posted in the Business News Forum
Since: Mar 11
#1 Mar 16, 2011
In today's marketing campaign, how to send out your latest products information? In other words,how to promote your company by email marketing?
My answer is using e-newsletter! Because my site just did this.If you had chosen one, you should be proud of yourself.
However, there are so many newsletter at present,and which one can give you the best satisfaction?
No, I ready don't know. Because there are so many!!
Here are some advice from my own experience:
1,price. Price can determine everything. Low price can attract everyone eyes.So firstly,if you are building a site for a small industry, low price should be the first choice.
2.function.Newsletter has a very simple working principle,just sending emails from a email list.However, some spam and no-attraction emails can be created by low quality newsletter software.Choosing a newsletter with anti-spam function and more updated template is also significant.
3.muti-users management. One newsletter in your site can be operated by a few users. That means you can give each page a link so that customers could be subscribed once they found their favorate,not needed to back your main page.
4.service and update. After-sells can give you 24*7 human service is the best choice.Don't ignore the service,it always contain software updates and debug.Especially the template update.
I have used two newsletters,one is AWeber and the other is PHPKode Newsletter X. Aweber is functional but too expensive,while PHPKode Newsletter is much cheaper than Aweber and it just developed recently, so it has the latest theme but fewer templates.Both of the two newsletter have gorgeous after-sells service.
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