digital signage articles shareing

digital signage articles shareing

Posted in the Business News Forum

Since: Jul 13

Taipei, Taiwan

#1 Aug 27, 2013
I read an article that it is about digital signage, which is innovative medium for targeted information, entertainment, promotions and advertising, delivered in visually rich multimedia formats designed to attract consumers. The article is worth reading! You can check the excerpts below.
A technological trend is toward ever more interactive applications. A bevy of interactive features like gesture recognition and touch screen are fueling growth in the interactive digital signage market. Taking the shopping mall as an example, customers can virtually try on clothing via interactive displays, controlling the device simply by moving their hands in the air. All these interactive functions can be effortlessly implemented through the signage player. Along with a public audience that enjoys using new technology to get information and perform transactions, a similarly innovative approach can be widely applied in other retail stores or public spaces, further pleasing customers, promoting the vendor’s products, and urging consumption.
I believe digital signage is a good way to marketing tool which can provide real time information, advertising and messages.
Here is more information about digital signage, plz feel free to check it, if you are interested in it.
interactive digital signage in a shopping mall
digital signage trends take hold for transit.
Top 5 notable digital display trends.

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