Jute Bags good for promotional marketing

Jute Bags good for promotional marketing

Since: Sep 12


#1 Feb 5, 2013
Consumers and businesses alike are looking for ways to be more eco friendly. One popular trend shared between both consumers and businesses is the use of tote bags. Consumers love tote bags for going shopping, going to the beach, going to the library, and other activities. Businesses have used tote bags now to promote their brand by putting a logo on bags like promotional jute bags. Jute is a material that is eco friendly and seemingly more popular. What makes jute a good material for tote bags?

What is jute?

Jute is a natural growing fiber that is grown, harvested and spun into coarse, strong threads that can be woven into fabric. The fabric is then made into sacs, bags and other finished products. It is also one of the most affordable natural fibers. Cotton is the only naturally grown fiber that is produced more and a more variety in uses. The threads are made from the plant cellulose and the lignin, which is the same content of wood. This is why the thread has a coarse feeling. Other fibers that are similar are hemp and flax.

Why are jute bags good for promotions?

Jute material, often referred to as burlap, is becoming increasingly more popular as a trendy tote bag fabric. This material is a naturally growing fiber, which means that is an eco friendly material. When the bags are eventually disposed of, the fabric wills biodegrade back into its natural state. The burlap material is also easily dyed to make the bags any color of choice; however the natural color, which is a medium tan, tends to overrule all other colors with popularity.

Consumers are quickly becoming environmentally conscious about the businesses they purchase their goods from. People would much rather buy products from a company they know is eco friendly. Businesses that are making steps towards going green and ones that are already green should make sure their customers know it with promotional jute bags. The bags are easily imprinted with a company logo.

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