I am a successful business man - I happen to be white. I prefer latin women as well. It seems the darker their complexion the more attractive they are to me. Hispanic culture is more fun in my opinion than the 'typical' white America. Maybe it's just something new and I like the exotic aspect of a latina women. Either way, they are more affectionate and truly appreciative of a good man in their life. Something that I don't find in white women.