Athletes keep in touch by Twittering
Virgin Islands, U.S.
#1 May 26, 2009
The Terry Francona account mentioned above is not real, fyi.
#2 May 27, 2009
Twitter is an easy-to-use tool that allows sports organizations and athletes to "speak" directly to their fans.
For those who don't use it, consider the implications of a third-party doing the talking for you.
Social media, and Twitter in particular, doesn't have to be time-consuming, and it provides most of the value associated with a personal appearance.
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