student research, need your help

student research, need your help

Posted in the Chevrolet Equinox Forum


Houghton, MI

#1 Jun 12, 2012
Hey, I am the MBA student from Michigan Tech University, currently; we did a project on our new researched steel clad aluminum (SCA) brake rotors, but we are still in the beginning of the marketing stage. So I really need the valuable opinions from you!!! How much should we charge in the market in your preference? Are any other concerns about this brakes rotors? The detailed information are in the below

SCA brake rotor is a patent pending new product featuring an attached aluminum wheel as the major brake heat sink and radiator, utilizing greater thermal expansion of rotor in disk thickness to create "force-free pad retraction" , and employing cladding made of a better steel with multiplicity of slots to increase braking friction. In comparison with the current cast iron brake rotors on the market today, the SCA rotor has the following merits:
• 30% to 50% weight reduction
• Less brake pad drag
• Better gas mileage by up to 10% to 15%
• Faster heat dissipation and lower braking
• Greater corrosion resistance
• No heat dissipation degradation due to
• > 30% less wear on brake pads
• Double lifetime of brake rotor
• Shorter stop distance
• Faster car acceleration
• More precise steering due to un-sprung
weight reduction

The SCA rotor has passed the FMVSS-135 certification test and expects to last over 10 years or 100,000 miles under normal driving conditions. Considering the savings in brake replacement costs and the increase in gas mileage, installation of the SCA rotor on your vehicle means saving a few hundred dollars on gas every year as well as upwards of several hundred dollars in brake repair costs during the lifetime of the vehicle. These savings make SCA rotors a wise investment.

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