Beyonce shows the marketing value of no marketing with surprise album
There are 1 comment on the The Sydney Morning Herald story from Dec 16, 2013, titled Beyonce shows the marketing value of no marketing with surprise album. In it, The Sydney Morning Herald reports that:The stealth rollout of the Beyonce's new album upended the music industry's conventional wisdom, and was a smashing success.
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#1 Dec 19, 2013
Ah yeah. Go Beyonce. She have manage to save the digital music industry once and for all. Beyonce said in a news release, which so far represents the only public comments that she or Columbia, her label, have made, that she didn't want to release her music the way she have done it and she was bored with that. You go Beyonce. This is something that other artists like Avril Lavigne or Katy Perry should pay attention to. Since promotions are ruining the music album market industry, advertising the albums is a good way to make albums more successful. Why? Because Beyonce didn't want to release her music the way she have done it and she was bored with that. So music needs a good market for the albums and the marketing that albums should get marked is to advertise them. That's right, albums need TV commercials. Plain and simple. Thanks, Beyonce, I owe you one. Other artists like Demi Lovato will be so proud of you, Beyonce. Now, advertise the albums.
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