Unica News

With Unica's fully-integrated interactive marketing offering, IBM will be able to better evaluate and act on online behavior and customer data, creating more powerful and relevant marketing programs, ultimately increasing qualified lead volume and conversion rates.

Sometimes it can be good to have all of your eggs in one basket, especially when it comes to marketing software.

Unica Corporation , the recognized leader in marketing software solutions, today announced that it will report its fourth-quarter and fiscal year ended September 30, 2009 financial results after the U.S. financial markets close on Monday, November 9, 2009.

Tervela Inc., a maker of hardware-accelerated messaging systems based in New York and Acton, has closed on $18 million in a Series C funding round from Goldman Sachs, Sigma Partners, Acartha Group and North Hill Ventures.

Unica Corporation , the recognized leader in marketing software solutions , today announced results from its recently conducted web analytics study, " The Web Analytics War: Reader Survey ," co-sponsored by eMedia.

WALTHAM, MA and SYDNEY, AUSTRALIA-- - Unica Corporation , the recognized leader in marketing software solutions, today announced the successful conclusion of its inaugural Asia/Pacific Customer Summit in Sydney, Australia.

The Unica Partner Program is designed to empower partners worldwide to market, sell, design, implement, and support Unica solutions.

FOXSports.com is a leading sports site that delivers breaking news, real-time stats and fantasy games, reaching more than 15 million users per month.

WHAT: Mapping a Course Forward: Economic Challenges, Trends and Success Strategies Panel Presentation moderated by Unica and featuring Euro RSCG Discovery and Razorfish WHO: Zain Raj - CEO, Euro RSCG Discovery Sarah Baehr - Vice President-Media, Razorfish Elana Anderson - Vice President, Product Marketing & Strategy, Unica WHEN: DM Days 2009, June ...

In addition to his leadership duties at Open Solutions, Hernandez, a highly regarded technology executive, serves on the board of HSBC North America Holdings Inc., the North American holding company for the consumer lending arm and principal banking subsidiaries in the U.S. and Canada of one of the largest banking and financial services ...

This will enable Covalent Marketing to further its business through an exclusive set of marketing, sales, services, and support benefits.

Unica Corporation , a leading global provider of enterprise marketing management software, today announced that it has been positioned in the "Leaders'" quadrant of Gartner, Inc.'s "Magic Quadrant for CRM Multichannel Campaign Management, 2009" report, by Adam Sarner, published April 24, 2009.

WHAT: Integrating Online & Offline Marketing: Directions Included Webcast featuring Unica Corporation and Forrester Research WHO: Mary Beth Kemp -- principal analyst, Forrester Research Jay Henderson -- director, product marketing, Unica Corporation WHEN: Tuesday, April 28, 2009; 9:00 a.m. Eastern Time WHY: Research shows that during the buying ...