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Levi Strauss News

News on Levi Strauss continually updated from thousands of sources around the net.

1 hr ago | South China Morning Post

Denim retailers look to innovate

Denim-focused retailers like Gap are having to go to great lengths to convince customers to wear denim as "athleisure" wear grows in popularity. Photo: SCMP Pictures "Try on a pair of jeans today and get 25 per cent off your entire purchase," a poster at the Gap store read.

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Related Topix: Apparel, Fashion, Designers, Calvin Klein

Fri Sep 12, 2014

SFGate

Denim from the archives

On February 11, 1872, The Chronicle published an article about Levi Strauss & Co. that described the company's Battery Street headquarters, calling the company the "Merchant Princes of of the Pacific Coast."

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Related Topix: Apparel

Tue Sep 09, 2014

Worcester Telegram & Gazette

Jeans face an uncertain future amid yoga wear rage

An image provided by Levi Strauss shows the company's Knit Jeans, made of stretch cotton knit that look like jeans but feel like sweatpants. NEW YORK - Americans' obsession with jeans is beginning to wear thin.

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Related Topix: Fitness, Yoga, Apparel, Scottsdale, AZ, NPD Group, Advertising

Sat Sep 06, 2014

USA Today

Jeans face uncertain future amid yoga wear rage

Jeans face uncertain future amid yoga wear rage Sales of the iconic blues fell 6% the past year after decades of almost steady growth. Check out this story on USATODAY.com: http://usat.ly/1rR1Zrh This product image provided by Levi Strauss shows the company's Knit Jeans, made of stretch cotton knit that look like jeans but feel like sweatpants.

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Related Topix: Fitness, Yoga, Apparel, Scottsdale, AZ, NPD Group, Advertising

Fri Sep 05, 2014

The Globe and Mail

Starting to stink? Chuck 'em in the freezer

Chip Bergh, the CEO of Levi Strauss ... hasn't washed his own jeans in over a year ... Denim environmentalists also suggested putting jeans in the freezer if they start to smell. - The Huffington Post Well, validation is always welcome, but this one comes a bit late.

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Related Topix: Apparel

Seattle Post-Intelligencer

Jeans face an uncertain future amid yoga wear rage

This product image provided by Levi Strauss shows the company's Knit Jeans, made of stretch cotton knit that look like jeans but feel like sweatpants. Companies, including Levi Strauss, which invented the first pair of blue jeans 141 years ago, acknowledge that the jeans business has been hurt by what the fashion industry dubs the "athleisure" trend.

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Related Topix: Fitness, Yoga, Apparel, Scottsdale, AZ, NPD Group, Advertising

Tue Sep 02, 2014

The Independent

Levi's former denim brand Big 'E' up for sale

Laura Chesters is a business reporter and covers the consumer, food, drink and luxury goods sectors on the business desk at The London Evening Standard, i, The Independent and The Independent on Sunday Note: We do not store your email address but your IP address will be logged to prevent abuse of this feature.

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Related Topix: Apparel

Wed Aug 20, 2014

Examiner.com

Get Kmart's back to class looks that make the cut

Get Kmart's back to class looks that make the cut at the best prices possible. Through Saturday, August 23, all jeans are on sale, all backpacks, messengers and slings are on sale and all kids' footwear is on sale.

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Related Topix: Apparel

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