Interpublic Group of Companies News

Citing case studies for household brands ranging from Vicks DayQuil to Tide, mobile experts gathered at an industry conference Monday said the medium is increasingly going mainstream and is proving more ...

NEW YORK Interpublic Group's Universal McCann has renewed its contract with Sony to provide media planning and buying services in North America for another three years, the agency and client confirmed today.

A recent story published on Bloomerg.com might say more than authors Gillian Wee and Tim Mullaney let on.

July 21, 2008--The Interpublic Group of Companies, Inc. announced today that it has entered into a three-year revolving credit facility with a syndicate of banks.

The report examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

You are here: ClickZ Home News Execs & Accounts: Converseon, Technorati, Interpublic Thirty-year IBM executive Mike Moran left to join a social media marketing firm.

Interpublic's Initiative has appointed former Mediaedge:cia marketer Tim Collison to the newly created role of director of worldwide marketing communications.

An online video campaign is attracting 70 percent of new army prospects, Beet.TV has learned.

No longer a cheap solution or a recycling bin for television advertising, Web video advertising is now a big budget affair, declares Michael Jacobs, the creative director of the New York office of MRM , the big ...

NEW YORK Advertising agency veteran Ingrid Otero-Smart has been named president and CEO of Casanova Pendrill, Costa Mesa, Calif., the Hispanic ad shop said.

PHD North America CEO Matt Seiler is moving to Interpublic Group of Cos.' Universal McCann as its global CEO, while Interpublic has raised current Universal McCann chief Nick Brien to run Mediabrands, a new ...

Ad agency holding company Interpublic Group has formed a new media buying and planning unit called Mediabrands, shuffling some senior posts and bringing in execs from other companies as a result.

BOSTON Interpublic Group's Mullen today said it has added integrated marketing communications chores for BASF U.S. Crop Protection.

Interpublic Group today announced that it will release earnings for the quarter ended June 30, 2008 on July 30, 2008.

SUMMER in the city. Humidity, long lines for the Hampton Jitney and worries on Madison Avenue about how to get viewers to sit still during commercial breaks.

NEW YORK Using paid search to market brands is so fundamental that it's self-evident. However, that's not necessarily the case when it comes to building agency brands.

NEW YORK Seven agency teams have advanced to the visitation round of Wachovia's creative and media review, the bank has confirmed.

Cadbury North America has placed its media-buying and -planning account under review, the candy maker said.

Via Tribble Ad Agency , news today that Deutsche Bank analyst Matt Chesler downgraded his recommendation on the ad giant Interpublic's stock from a "Buy" to a "Hold." From the the StreetInsider article: The ...

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