May 16, 2008
OMD Worldwide wins Intel's global media account
“In my opinion, our integrated approach would most likely comprise a combination of media mix. Acknowledging our client's line of cutting edge technology by focusing on mobile and digital platform without dismissing traditional mass media”
GLOBAL media communications agency OMD Worldwide has won the global media planning and buying business for Intel Corp, beating incumbent Universal McCann and Starcomm Digitas following a review that began in ... via Theedgedaily.com
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