Forrester Research News
News on Forrester Research (Ticker: FORR) continually updated from thousands of sources around the net.
13 hrs ago | Silicon Alley Insider
The space that Google is eyeing for its first-ever retail store in New York is about 8,000 square feet, sources say.
Trending on the Topix Network
21 hrs ago | Hispanic Business
MEGA , a recognized leader in governance, risk, and compliance solutions, has been cited by Forrester Research, Inc. in ' The Forrester WaveTM: Governance, Risk, and Compliance Platforms, Q1 2014' .
Yesterday | Insurance Networking
A recently published Forrester Research report1 highlights how customer experience one of the most vital areas for online businesses.
LaunchPoint , an ecosystem of powerful solutions for marketers. Marketo LaunchPoint gives marketers access to applications, solutions, and services that drive customer engagement and build revenue.
Changing your company's marketing strategy to fit your audience is essential to success.
AppsFlyer raised a $7.1 million A Round from Pitango Venture Capital and from its current investor Magma Venture Partners.
In modern business, "customer is king" is a well-accepted principle. As a result, capturing the "Voice of the Customer," or VoC, to inform product and service offerings has become a mandate for most companies.
The rise of multichannel shopping has forced retailers to begin implementing strategic omni-channel initiatives across their organizations in an effort to satisfy increasing customer demands.
In boardrooms across the country, a battle has broken out: not between marketing and sales, or even between finance and everyone else, but between marketing and IT.
Metro Chinese consumers use mobile for everything from social media to watching video to shopping.
Facebook 's advertising model has undergone a dramatic transformation in recent months.
There's a good chance that 10 years from now two thirds of companies currently on the Fortune 500 list will have been displaced if they don't get their digital acts together now.
Teradata Marketing Summit 2014 - Teradata Corp. , the leading analytic data platforms, marketing applications and consulting services company, today announced immediate global availability of Teradata Real-Time Interaction Manager version 3.2, as part of a tightly integrated product offering with Celebrus Technologies, providers of tagging-free ... (more)
Dinosaurs must hate what they've become. They used to a symbol of power. Giant beasts to be feared.
'With the explosion in the variety, velocity and volume of data and databases, coupled with the scarcity of DBA talent, the time is right to consider an alternative approach to managing databases."