DoubleClick News

If anyone doubted Google was serious about online display advertising , those doubts surely were quashed today.

Defying the economic gloom, a new investment network founded by former staff from the likes of Google, DoubleClick and Yahoo! is on the hunt for digital media start-ups in which to invest.

It's been two and a half years since Google acquired digital marketplace DoubleClick for $3.1B. Over that time, they've gotten approval for the deal, made it official and merged their technologies more and more closely.

When Google CEO Eric Schmidt mentioned a few weeks ago that the M&A spigot is now back on at the search giant, he wasn't talking about a trickle.

Mountain View-based Google Inc. is stepping up its push to sell advertising on cell phones, announcing a deal Monday to buy a mobile ad network, AdMob of San Mateo, for $750 million in stock.

Will Google's deal with Admob invite antitrust concerns? November 9, 2009 Paul Boutin Google announced its acquisition of mobile display-ad company AdMob today.

Google Inc. is stepping up its push to sell advertising on cell phones and other mobile gadgets.

Google Inc. is stepping up its push to sell advertising on cell phones, announcing a deal Monday to buy a mobile ad network, AdMob, for $750 million in stock.

As part of the funding, Chip Hazard, a general partner with Flybridge Capital Partners, will join the company's Board of Directors, which includes Union Square Ventures General Partner, Albert Wenger along with 10gen founders Dwight Merriman, Eliot Horowitz and Kevin Ryan.

Rajeev Goel, CEO of upstart PubMatic, thinks his company can help print publishers recapture advertising revenue from their glory days.

Written by Bernard Lunn / November 2, 2009 11:05 AM / It's called a spoiler tactic.

"Googled: The End of the World as We Know It" , by Ken Auletta. Google is best understood in terms of billions.

Silicon Valley is known the world over for its acceptance of failure as a rite of passage.

Stephen Moss, formerly an executive with Web ad company DoubleClick and most recently VP, business development for Web tech company Evri, has been named to head up National Public Media.

Stephen Moss has been named president and CEO of National Public Media, the national corporate sponsorship firm for NPR, PBS and Boston public broadcasting affiliate WGBH.

This report provides a concise and highly impactful analysis of DoubleClick's business prospects, competitive analysis, SWOT analysis, and Mind Commerce's proprietary analysis of the Mobile Advertising Network Vendor Landscape.

Fact: Most people never click on web ads. And that poses a problem for marketers who want to know if their display ads are working.

When Google reported surprisingly strong revenue growth last week, executives said it was thanks to the resilience of search marketing.

After two quarters of flat sales, Google announced a resumption of growth in the third quarter , with revenues up 7 percent to $5.95 billion.

Google Inc.'s success has left the Internet search leader sitting on a pile of cash - $22 billion at the end of September.