1 hr ago
WSJ Media and Advertising
With New Ad Measure, The Economist Emphasizes Quality Over Quantity
The Economist is rolling out new set of audience measurements for advertisers on its mobile applications and website, hoping to lure more digital ad dollars by highlighting how much time readers spend with its content. The publication will guarantee advertisers buying space on its apps and web site that readers will spend a certain amount of time with their ads.
5 hrs ago
This Is London
Gideon Spanier: News, TV, films - BuzzFeed's plan to be a 5bn company
Visitors to London's New Year's Eve fireworks celebrations are to be charged for the first time, Mayor Boris Johnson announced today. Campaigners on both sides of the Scottish independence debate will take to the streets this morning to drum up last minute support.
Tue Sep 16, 2014
Snoop Dogg posts and deletes homophobic slur
Snoop Dogg allegedly posted a homophobic slur on Instagram and Twitter yesterday morning , but deleted the comment and image approximately 40 minutes later. The 'Sweat' hitmaker - real name Calvin Cordozar Broadus - reportedly shared a derogatory message alongside a photograph of two men lying in bed together - taken from another user's account - on his social media feeds yesterday morning , but deleted them approximately 40 minutes later.
HOH: Web Firm Shows Democrats Extra Love Behind the Scenes
There are those who suspect that politicians, and by extension, their corresponding messaging operations, will say one thing even if they secretly believe something else entirely. BuzzFeed's Jeremy Singer-Vine stumbled upon just how deep the site developer's devotion permeates while sniffing around the back end of Senate hopeful Alison Lundergan Grimes' campaign page.
Top 10 Web Series Videos: Buzzfeed Imagines Disney Dating Disasters
Fairy tale relationships may seem perfect - after all, they're made for the movies. But Buzzfeed believes dating one of Disney's leading men in real life would be far from picture perfect.
Nick Denton Says Gawker Media Is Booming, Moving - And Fighting the Good Fight
That was a long time ago! Now Nick Denton's blog empire boasts eight sites, with 280 employees, and Denton says they're generating 80 million uniques a month. Time for a fancy new office, he says, in a memo he just sent to his staff.
Mon Sep 15, 2014
Safeguarding journalism's mission, and finances
It's a dilemma facing so many legacy news outlets. In an exceedingly crowded and competitive media landscape, and with so many platforms to do battle on, and with staffs far smaller than in the past, Rieder: Safeguarding journalism's mission, and finances It's a dilemma facing so many legacy news outlets.
A Brilliantly Witty Book Mined From Twitter's Wannabe Novelists
The artist sees the book as a meditation on the act of creation---but also a document of what life's like at our specific moment in time. The artist sees the book as a meditation on the act of creation---but also a document of what life's like at our specific moment in time.
Sun Sep 14, 2014
Cosmo Changed The World-& This Is How Joanna Coles Changed Cosmo
Two years ago, when Joanna Coles took over at the helm of Cosmo , the wildly successful, globally dominant women's magazine that revolutionized the way we talk about sex, David Carr at The New York Times wondered if she could keep newsstand sales up and if she could find a way to develop a real web presence for the magazine . Oh, and New York magazine referred to the title as a "disciplined cash cow of factoid-y female empowerment."
BuzzFeed's Jonah Peretti: Native Advertising is Not Easy
BuzzFeed, has pioneered "native advertising" as it has long eschewed conventional display banners. While "native" is widely cited as an emerging monetization strategy for publishers, it's not easy to do, there is a "high bar" to reach success, says Jonah Peretti, CEO and founder of BuzzFeed, in this interview with Beet.TV For a history of BuzzFeed, starting with Peretti's birth on New Year's Day in 1974, don't miss this slide show from TechCrunch .
Sat Sep 13, 2014
WSJ Media and Advertising
Online Quizzes Are Data Goldmines for Marketers
Online quizzes have taken the Internet by storm in recent months. Curious which Grease character you are? Zimbio has a quiz for that.
Members Kelley L. Carter and Darren Sands to Join BuzzFeed
The National Association of Black Journalists congratulates NABJ members Kelley L. Carter and Darren Sands on their new positions at BuzzFeed, the social news and entertainment company, which specializes in publishing: shareable breaking news, original reporting, entertainment stories and interesting and compelling video across digital platforms. Carter will join BuzzFeed as a senior editor for BuzzFeed Entertainment.
Fri Sep 12, 2014
Dodo Platform Raises Nearly $5M, Adds Native Ad Sponsorships
The Dodo is not extinct. Far from it -- the animal-obsessed, social media-driven content platform just secured a $4.68 million Series A funding round led by Discovery, along with participation from existing investors, including SoftBank Capital, Greycroft Partners, RRE Ventures, Sterling Equities and Bruce Wilpon.
BuzzFeed Going Hollywood in a Big Way, Jonah Peretti explains
BuzzFeed is quickly growing its video audience to some 400 million monthly views says Jonah Peretti, founder and CEO in this interview with Beet.TV. It has build a substantial Hollywood production center with over 100 employees and will be expanding the scope of its video offering.
Thu Sep 11, 2014
Ain't It Cool News
Comic Michael Che Joins SNL Cast, Replaces Cecily Strong On Weekend Update
Michael Che, an SNL writer and stand-up comic, will co-host Weekend Update alongside Colin Jost when the series launches its 40th season on Sept. 27. NEW YORK - Sept.
Who will screw up 9/11 remembrances today?
11, 2001, extra and p.m. editions and from Sept. 12, 2001 9/11 is so freighted that the intentions of media outlets and brands often go awry.
Old-Fashioned Print Media Team Up to Exploit Video Content Explosion
NEW YORK -- Extend your sympathies to traditional print media. While newspaper and magazine revenue has endured an increasingly steep decline for more than a decade, the online frontier has become crowded with "alternative" journalism.
If Lesbians Said The Things Straight People Say, Straight People Would Get Pretty Offended
A new BuzzFeed sketch , posted online Sept. 5, uses a humorous role reversal to make a legitimate point: The way straight people objectify lesbians in everyday conversations -- even under the guise of being complimentary -- is gross and absurd.
Wed Sep 10, 2014
BuzzFeed Adds Hayes Brown, Defense One Adds Two
A few Revolving Door items for you this afternoon, involving BuzzFeed and The Atlantic' s national security site, Defense One. Details are below.
Mon Sep 08, 2014
Uplinks: Uber for Ubers, a BuzzFeed buzzkill and oh-so-much pasta
Tomorrow's festivities in Cupertino, Calif. will almost certainly include the unveiling of the long-rumored iWatch.