Wednesday Jul 1 | Marketing Pilgrim
Is Microsoft Ready to Shave Off Razorfisha s Conflict of Interest?
When Microsoft acquired aQuantive in 2007, it wanted to bolster its ad network. Unfortunately, it also ended-up with a conflict of interest, as aQuantive came with Avenue A Razorfish-an ad agency.
Microsoft puts Razorfish up for sale
Cannes/San Francisco: Microsoft has appointed Morgan Stanley to find a potential buyer for RazorfishRazorfish, its digital agency.
Allianz appoints Equi=Media to digital and direct account
Pet insurer Allianz Animal Health has appointed Equi=Media to handle its digital media planning and buying business.
Asda uses low-cost digital campaign to push price promise
Asda has launched the latest offensive in its supermarket price war with Tesco, with a creative digital campaign targeting money-conscious consumers.
NEW YORK Razorfish has named Bob Lord its new CEO, with Clark Kokich moving to chairman.
PRNewser Tweeting Tonight's "Digital Marketing in a Downturn" Panel
Hear from panelists Shiv Singh , Paul Borgese , Evan Krauss , Lee Chapman , and Larry Weintraub on what you should be doing to generate the best results from your marketing programs.
Pri0 | Microsoft ad shop Razorfish lays off 70
Razorfish, the digital advertising agency that Microsoft gained when it acquired aQuantive in 2007, is going through another round of layoffs.
MRM Worldwide has made several key senior hires on two of its accounts -- the U.S. Army and Intel, effective immediately.