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Acxiom News

News on Acxiom (Ticker: ACXM) continually updated from thousands of sources around the net.

Wednesday Apr 16 | Hispanic Business

Acxiom Garners 15 Awards From the 2014 Internet Advertising Competition

According to a release, the recently launched Acxiom Audience Operating System Launch campaign took home two awards, including Best Marketing Online Campaign and Outstanding Integrated Ad Campaign.

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Related Topix: Computers, Acxiom, Advertising, Marketing

Tue Apr 15, 2014

Search Engine Watch

Google Testing In-Store Conversions Tied to AdWords Ads

AdWords advertisers and brick-and-mortar business owners may be on the verge of something very exciting.

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Related Topix: Computers, Advertising

Fri Apr 11, 2014

Seeking Alpha

Report: Google looking to use offline data to grow ad sales

The WSJ reports Google has launched a pilot program that fuses data about a user's AdWords search ad clicks with offline purchase data from the likes of Acxiom and DataLogix - those two firms are already partnering with Facebook and Twitter .

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Related Topix: Google, Startups, Emerging Technology, Search Engines, Computers, Advertising

Business Wire

Acxiom Wins 15 Awards From the 2014 Internet Advertising Competition

Digital Impact -An Integral Part of Acxiom Audience Operating System a - Takes Center Stage Leveraging Better Data to Fuel Creativity, and Drive Outstanding Campaign Performance )--AcxiomA , an enterprise data, analytics and software-as-a-service company, has been awarded 15 Internet Advertising Competition Awards for their work with current ... (more)

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Related Topix: Computers, Advertising, Acxiom, Marketing

Thu Apr 10, 2014

Business Wire

Acxiom Awards Diversity Scholarships to Nine College Students

The new recipients include: Kuldeep Dhole of San Jose University; Xiaoqin Fu and Oleysa Derkach of the University of Central Arkansas; Allwin Leo Prakash Lobo of the University of Arkansas at Little Rock; Fabrice Mizero of Philander Smith College and Thierry Kimenyi of Hendrix College.

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Related Topix: Acxiom, Computers, Advertising, University of Central Arkansas, University of Arkansas Little Rock, Little Rock, AR, Philander Smith College

Tue Apr 08, 2014

Adotas

Marketo and AcxiomA Partner to Bridge the Gap Between Anonymous...

S AN MATEO, Calif., and LITTLE ROCK, Ark., April 8, 2014 - Marketo Inc. , the leading provider of marketing software, and Acxiom , an enterprise data, analytics and software-as-a-service company, today announced a strategic partnership designed to help marketers utilize advanced data insights to tailor marketing content and offers throughout a ... (more)

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Related Topix: Startups, Marketo, Marketing, Acxiom, Computers, Advertising, Recreation, Curves International

Sun Apr 06, 2014

Arkansas Online

Acxiom data-site update to let public see more

Acxiom Corp. will allow consumers a better look at the information the company has collected about them when it rolls out an update to its data website in the fall, Chief Executive Officer Scott Howe said during a recent interview at the data broker's Little Rock headquarters.

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Related Topix: Computers, Advertising, Acxiom

Fri Mar 28, 2014

The City Wire

Acxiom CEO Scott Howe favors - much stronger privacy regulation'

Despite a tough inquisition from Congress and the national media, Acxiom CEO Scott Howe says his company supports stronger privacy laws to protect consumer data.

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Related Topix: Acxiom, Computers, Advertising, Privacy, US Politics, US News, US Senate, Senator Jay Rockefeller, John Rockefeller, Democrat

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