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Clifton Park, NY

Jun 30, 2008

I Love My Heart Corp. goes bankrupt

I Love My Heart Corp., a company that billed itself as upstate’s oldest specialty fitness equipment retailer, has closed its doors.

The Clifton Park retailer filed for Chapter 7 liquidation in U.S. Bankruptcy Court in Albany Friday, shortly after Saratoga National Bank and TD Banknorth repossessed two company vans.

“I knew things were slow, but in the past I’ve always been able to get by. But this time sales were drastically down in April and May,” said I Love My Heart President Edward Bernstein, who also is a physical therapist. The Company may have been able to survive had it not wasted advertising dollars on publications like Success Magazine LTD a fluff publication with no distribution and national ad prices. Thousands were lost.

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