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Marketing News

Marketing news continually updated from thousands of sources around the net.

2 hrs ago | The New Zealand Herald

Debbie Mayo-Smith: Five must-do marketing tactics

This exercise is easy. You can value time saved by estimating the number of hours saved per annum multiplied by the value of that person's time multiplied by the number of new ones expected.


6 hrs ago |

Mobile Marketing is the way of the Future

Consumers want to do more and more on their phone. They will do most of their online activities on their phone in the future.


Related Topix: Mobile Marketing, iPod touchiPad App, iPod touch App, iPad App, Twitter, Pinterest, iPhone and iPad App, iPhone App, Startups, Facebook, iPhone

10 hrs ago |

'YouTube to boost premium content'

YouTube has embarked on a new round of discussions with Hollywood and independent producers to fund premium content, two sources with knowledge of the talks told Reuters, a move that could bolster a three-year-old multimillion-dollar effort that has had mixed success so far.


Related Topix: Amazon

15 hrs ago |

Do the math before upgrading cellphone

Smart consumers know that when a sales pitch involves convoluted math, chances are it's not a good deal.


Related Topix: Cellphones, Cell Phones, Electronics, CPU, Science / Technology

Sat Jul 12, 2014

Sacramento Bee Newspaper

Cathie Anderson: Folsom's Frosting Queens nearly quadruple their sales over 12 months

Folsom's Frosting Queens – Angela and Annette Del Biaggio – saw the spread of their sweet-and-creamy domain nearly quadruple in sales over the past 12 months.


Related Topix: Folsom, CA, Anderson, CA, Retail, Raley's, Grocery, West Sacramento, CA

The 1-2 Marketing Punch Of LeBron James And Johnny Manziel In Cleveland

LeBron James is returning to Northeast Ohio after four years in South Beach, with his announcement on Friday earning him over $50 million in media value, according to social analytics company, General Sentiment .


In Store Marketing Representative - Rockaway, NJ

Thank you for your interest in the In Store Marketing Representative - Rockaway, NJ.


Related Topix: Rockaway, NJ, Monster, Human Resources, Home, Retail, Sears Holdings Corporation, Home Improvement, Sears

The Lebanon Daily News

Can-Am Police-Fire Games expected to draw crowd of first responders to York County

In this file photo, Lyle Cosner, a firefighter with York Area United Fire & Rescue, carries a 46-pound bundle of hoses three stories at the York County Fire School in Manchester Township, before reeling a roll of hose with a rope up the side of the building.


Related Topix: York County, PA, Fire, Hanover, PA, York, PA

The Globe and Mail

Marketing sponsorships relying on blind faith

Canadian winter Olympians Charles Hamelin, Chris Del Bosco, Kaillie Humphries, Meaghan Mikkelson, Erik Guay, Jon Montgomery and Maelle Ricker pose for a photo at an event announcing the sponsorship of the team by Adidas in Toronto on Tuesday June 25, 2013.


BBC News

Firms warned over Games marketing

Companies could fall foul of the law if they try to run Commonwealth Games-related marketing activities without authorisation, a law firm has warned.


Fri Jul 11, 2014


Post Your Own Reply

Nadella's making some strong moves, but mobile first, cloud first? Does anything else come first? And I find "platforms and productivity" to be an apples and oranges mix.


Related Topix: Science / Technology, Cloud Computing

Inside Bay Area

Biz Break: Yahoo, Salesforce and Microsoft go shopping for startups

Today: Yahoo picks up an Israeli video startup, Salesforce agrees to buy Palo Alto big-data startup RelateIQ for $390 million, and Microsoft scoops up a San Jose company.


Related Topix: Salesforce, Biotech, Medicine, Gilead Sciences, Healthcare Industry, Celebrities, Katie Couric


Does Unilever's Slim-Fast fail signal the end of weight management as we know it?

Mellentin: "Since Slim-Fast was first exposed as an Achilles' heel for Unilever's ambitions, the weight-management market has been transformed."


The State

Reactions to LeBron James' return to Cavaliers

Reaction after LeBron James announced in a statement to Sports Illustrated that he is returning to the Cleveland Cavaliers.


Related Topix: US Politics, Senator Marco Rubio, US News, US Senate, Republican

First State Investigation Into Questionable Marketing Tactics Ends in ...

July 11th, 2014 - The state of Oregon launched an investigation into whether or not DePuy Orthopaedics, the manufacturer of now-recalled ASR metal-on-metal hip replacement devices , engaged in deceptive marketing practices by recommending the defective implants to residents of the state who were in need of hip replacement surgery.


Related Topix: Oregon, Oregon Government, Medicine, DePuy Orthopaedics, Medical Equipment, Healthcare Industry, Biotech, Johnson and Johnson, Johnson and Johnson Merck Consumer Pharmaceuticals

My Fashion Life

Niche Marketing For Your Jewelry Business

For those who have enjoyed working with their hands and creating pieces of jewelry, the satisfaction may stem from being able to fashion elegant trinkets out of stones and wires using nothing but creativity.


Related Topix: Wedding

Mobile Marketer

Android's latest developments offer glimpse of mobile marketing's future

As Google extends its Android mobile operating system into new channels, marketers are getting a glimpse of what the future could look like in an Android-dominated world.


Related Topix: Google, Startups, Mobile Marketing, Science / Technology, Internet

Thu Jul 10, 2014


Elko officials hope to fly in more vacationers

Officials in Elko hope to persuade more out-of state visitors to fly into their small airport and spend their vacations in its casinos.


Related Topix: Reno, NV, Social Media Marketing

The Globe and Mail

A marketing ploy that makes a losing car the winner

Next to the muscular roar of a Porsche, a Ford Mustang and an Audi, the wee electric Smart car sounds - and looks - as if it could be operated by a child holding a remote control.


Related Topix: Ford, Coupe, Ford Mustang, Hatchback, Convertible


What Vacation? Expect to Work While You're Away

The situation's getting worse for some, but many CIOs are aware and are doing what they can to mitigate it.


Related Topix: CIO News, Ocean City, MD


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