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Marketing News

Marketing news continually updated from thousands of sources around the net.

44 min ago | MLive.com

SavingsAngel: Three ways to avoid falling for marketing gimmicks

Josh Elledge, who makes his living teaching others how to cut their grocery bills in half, offers five tips for never wasting food again in the column below for MLive.com . His coupon website SavingsAngel.com got its start in West Michigan, when he launched the business in 2007 from his then-Holland home.

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3 hrs ago | Detroit News

Downtown Birmingham booms again with new, upscale retail

Downtown Birmingham, which struggled to fill storefronts after anchor Jacobson's closed in 2002, has reinvented itself with a creative mix of national name brands and local boutiques.

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Related Topix: Michigan

4 hrs ago | DM News

Marketing Needs More Studio Screentime

Last weekend Star Trek Into Darkness opened, as expected, in the number one box office slot, unseating the previous king Iron Man 3 . All things considered, it dida OK.

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Related Topix: University of Utah, Sundance Film Festival, Blog News, Salt Lake City, UT

Mon May 20, 2013

AGBeat

The rise of visual storytelling in marketing

Thanks in part to visual social networks like Instagram, visual storytelling has gotten much more interesting and much more integral part of marketing for all types of businesses.

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Times of Oman

FRiENDi hosts students from the Caledonian College of Engineering

Students from Caledonian college attend a presentation on the procedures of SIM activation at FRiENDi office in Oman.

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Related Topix: Oman, World News, Middle East, Travel, Middle East Travel, Oman Travel

LBC 97.3

M&S Appoints Frenchman To Top Marketing Job

Marks & Spencer , Britain's biggest clothing retailer, is to appoint a Frenchman to spearhead its marketing strategy as it fights to turn around flagging clothing sales.

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Related Topix: Retail, Marks and Spencer Group Plc, Estee Lauder Companies, Household Products

This is Wiltshire

Wiltshire College recognised in Wildlife Trust's green awards

Stephanie Stephenson receives the commendation on behalf of Wiltshire College from Lord Lieutenant of Wiltshire, Mrs Sarah Troughton, and the Trusts' director Gary Mantle The commendation for Green Media, Marketing or Communications was presented to Director of Customer Services Stephanie Stephenson at an informal ceremony at the STEAM Museum ... (more)

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Inman

Update your marketing, or get left behind

You update your clothing and your technology, but have you updated your marketing? If you're still using the same old outdated tactics from five, 10 or even 20 years ago, it's time to freshen up those old approaches with a new look for 2013.

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Patch.com

Introducing Small Business Patch

Patch has launched a new site to educate and empower small businesses with the digital tools, social media strategies and marketing know-how needed to ensure long-term growth.

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Related Topix: Small Business, Personal Finance, Lilburn, GA

ArkansasBusiness.com

Texarkana's Truman Arnold Cos. Off Largest Private Companies List After Execs Move to Dallas

The former editor of Arkansas Business who decided to include businesses on either side of Texarkana on the list of Arkansas' largest private companies probably never considered the problems that would cause when one on the Texas side took the top spot.

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Related Topix: Texarkana, AR, Arkansas, Little Rock, AR

Scoop

Kingsland Business Cluster Highlighted In Marketing Video

A series of interviews, cleverly crafted into a promotional video by a local production company, has turned into a much talked about marketing opportunity for Kingsland.

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Econsultancy

Influencer marketing is the new Eldorado: who will lead the gold rush?

In this two part post, I'll cover the rise of influencer marketing as promising practice for social businesses and how to win the race to seize its benefits.

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Related Topix: Social Media Marketing

The New Zealand Herald

Debbie Mayo-Smith: Guy Kawasaki on positive influence

I couldn't pass up the opportunity to spend $85 to see Guy Kawasaki present at the Air New Zealand Social Media Breakfast last Wednesday.

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Related Topix: Emerging Technology, Search Engines

Sun May 19, 2013

Sports of Yore

Responsive Marketing

In the beginning, there were products and services, and some were good. Fewer became trusted brands, but those that did enjoyed unquestioned loyalty supported by a simple yet effective marketing engines built to reach people in mass quantity.

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AdWeek

Shopper Marketing Is Going Mainstream

Shopper marketing may not be sexy, but it gets results. More evidence of this: Grey Group is setting up a new shopper marketing operation to work for client Procter & Gamble now that G2, the agency's retail unit, is merging with OgilvyAction to create a bigger activation agency.

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Related Topix: Procter and Gamble, Household Products

Brand Republic

Christian Woolfenden new bookies' favourite to be Marketing Leader of the Year

Paddy Power marketing chief Christian Woolfenden has emerged as the new favourite to be named The Marketing Society's Marketing Leader of the Year 2013, according to the latest odds from the bookmaker.

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WNWN-FM Battle Creek

Cannes: where celebrity sells and celebrities sell

Film stars come to Cannes to promote themselves and their projects - so where better to launch a wry documentary bemoaning the seeming dominance of celebrity pulling-power over content? With parties, pitching and paparazzi already in overdrive at the world's premier movie market, director James Toback on Sunday showed "Seduced and Abandoned", the ... (more)

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Press-Telegram

Is it time to raise the minimum wage?

A coalition of groups rally in front of a McDonald's on East 125th Street and Lexington Avenue in Harlem during a protest by fast food workers and supporters for higher wages April 4, 2013 in New York.

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Related Topix: Harlem (New York, NY), Carson, CA, Sacramento, CA

Ars Technica

The gaming headset that (literally) shocks your brain to attention

Earlier this week, Ars showed up at a demo day for the painful-to-read HAXLR8R .

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Nooga.com

Fresh and Fit: Myth-busting Vitamin Water

Vitamin Water is killing you. That's right. Kelly Clarkson, Tom Brady and 50 Cent all endorse a product that is slowly killing you.

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Related Topix: Beverages, Coca-Cola Bottling Co., CocaCola

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