Direct Marketing News

By Crystal Uppercue With the economy in its present state, every direct marketer needs to be obsessed with ROI - and cost-cutting is obviously a big part of the equation.

A special division of the telecommunications industry specializes in providing companies in multiple industries and fields with customized inbound telemarketing service, as well as outbound telemarketing service.

Worldata Research , the analytic division of the leading direct/interactive marketing organization Worldata , is hosting the Direct Marketing Summit on January 27, 2010.

Prospect Download from Selectabase is a new service which enables businesses to create, buy and download a mailing list online.

P2P:- Yet another name has been added to the tiny, but slowly growing, list of violators of Canadaa TMs Do-Not-Call-List, joining: Rob Sugar Peerless Mason Ltd Best Price Movers Ltd McTavish Logistics Ltd YYZ Logistics Ltd Mouldaway Canada Inc Groupe CC The new arrival is INFAX which brags it's a "leader in fax and e-mail broadcasting on a ...

A telemarketing agency collected nearly a half-million dollars on behalf of area fire unions in 2007.

The Indiana Troopers Association has filed for bankruptcy protection as the fraternal organization is in a court fight with telemarketing companies it hired for fundraising work.

Alliance Data Systems Corporation , a leading provider of loyalty and marketing solutions derived from transaction-rich data, today announced that its Epsilon subsidiary has signed an extension agreement with Cleveland-based KeyCorp to continue providing direct marketing services to KeyCorp's KeyBank, through Epsilon's agency, Purple@Epsilon. An ...

Description: Breach of contract, tortious interference and promissory estoppel. Filing date: Oct.

Dec 01, 2009 InfoTrends Releases Results of In-Depth Study on the TransPromo Opportunity in Western Europe InfoTrends' latest research has revealed some intriguing country-to-country variations on the receptiveness of Western European consumers to TransPromo communications.

Benefits Data Trust , a regional non-profit that connects seniors to valuable government benefits programs, has been cited by the University of Pennsylvaniaa s Center for High Impact Philanthropy as one of a group of non-profits that are models of efficient, effective philanthropy.

Telemarketing connects your company, products and services to the individuals and industries that want to buy what you are selling.

The high-quality, four-color customized mailers that printers put out today simply were not feasible 30 years ago.

Brands that used traditional direct in the late 1970s were sending direct offers with a strong call to action to entice consumers to pick up the phone or fill out a business reply card.

Monday is the last day for Wisconsin residents to sign up for the list that bans telemarketing calls that goes into effect Jan.

Monday is the last day for Wisconsin residents to sign up for the list that bans telemarketing calls that goes into effect Jan.

ALBANY - For many nonprofit groups, fundraising drives are a major component in keeping them in business.

A new deadline is approaching for the state's popular no-call list. People who want to stop telemarketing calls must sign up by Monday.

Salt Lake City police are sharing Zhilong Diane Xie's driver license photo to find anyone who may have known her.

In this Jan. 28, 2008 file photo, a mail handler breaks bundles of business mail at the United States Postal Service Leslie N. Shaw Sr.