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Direct Mail news continually updated from thousands of sources around the net.

2 hrs ago | jdsupra.com

Making A Federal Case Out Of State Taxes

The U.S. Supreme Court will have an opportunity to clarify the circumstances under which state taxes may be challenged in federal court.

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Related Topix: US News, US Supreme Court, Direct Marketing

Tue Aug 26, 2014

Sys-Con Media

Every Market Media Launches State of the Art Consumer Database System

With exciting and innovative database solutions they are quickly becoming a front-runner in database technology and now may revolutionize the industry as we know it.

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Related Topix: Direct Marketing

Entrepreneur Magazine

The 7 Key Parts of an Effective Direct Mail Sales Piece

In his book The Direct Mail Solution , direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the author outlines the seven critical parts you should include in every direct mail sales piece.

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Related Topix: Direct Marketing, Marketing

Adweek

How Do You Brand Big Data?

Branding data is tough - and not just because many eyes glaze over when you start to talk about it.

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Related Topix: Direct Marketing, Marketing

Sun Aug 24, 2014

SFGate

Exact Data Completes Database Renewal, Cleaning Records and Adding...

We have re-imagined our design in a bold new way. Before we roll it out for everyone, we are giving select readers an opportunity to try out the new design.

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Related Topix: Direct Marketing, Business News

Sat Aug 23, 2014

Customer Interaction Solutions

Exact Data Completes Data Hygiene Process, Adds New Records To Magazine Mailing Lists

Chicago, Illinois August 23, 2014 Exact Data, a broker of marketing lists and other database products has recently completed an update to its consumer records.

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Related Topix: Marketing, Direct Marketing

Fri Aug 22, 2014

AdExchanger.com

Merkle: "Addressability Is The Future of CRM"

Since 2011, the privately held CRM and database marketing agency has been on an acquisition roll: Brilig ; 5th Finger ; Social Amp ; IMPAQT ; New Control ; and, most recently in July, Merkle's client roster currently includes big names across a variety of verticals: Geico and Travelers in insurance, Dell and Google in tech, The Office Depot and ... (more)

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Related Topix: Marketing, Emerging Technology, Search Engines, Direct Marketing, Urban Outfitters, Retail, Apparel

Bizcommunity

The power of direct mail

It is fair to say that direct mail is a discipline with a bad reputation. Thanks to the 90s and its sweepstakes junk mail and windscreen flyer drops, coupled with the digital age's spam email and m-spam, many marketers overlook the tool before considering the benefits.

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Related Topix: Direct Marketing, Email Spam, Marketing

Thu Aug 21, 2014

Forbes.com

What Higher Ed Marketers Can Learn From Luxury Brands

I've always been excited by using our knowledge of how our brains work to create better marketing, advertising, and sales strategies.

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Related Topix: Marketing, Direct Marketing, Emerging Technology, Search Engines, University of Phoenix

Clickz

Dos and Don'ts of Email Remarketing

By using existing metrics and subscriber behavior to remarket to your consumers, your email marketing campaigns can become much stronger and more effective.

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Related Topix: Marketing, Direct Marketing, Georgia

Wed Aug 20, 2014

Target Marketing Magazine

Dennya s Daily Zinger: When to Fire Designers and Others

This was the full-page ad from the August 17th issue of The New York Times Sunday Magazine announcing a food conference .

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Related Topix: Direct Marketing, Arts, Interior Design

BayStreet.ca

Mojo Launches Transaction Fee-Free Platform For Clients

BOSTON, MA / ACCESSWIRE / August 20, 2014 / Boston-based MOJO has achieved numerous 'firsts' since taking its place as the #1 eCommerce platform serving the DRTV industry.

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Related Topix: Direct Marketing

Hispanic Business

Affinity Program with a Third Party Credit Card Processing Company

USC Aiken would provide a mailing list of potential merchant prospects who are supporters of Pacer Athletics to the credit card processing company .

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Related Topix: Direct Marketing

Tue Aug 19, 2014

WOODTV.com

Target 8: Can charity mail be stopped?

The letters came in and the money went out. Joan Bailey's 95-year-old mother gave and gave thousands of dollars to groups who sent mailers with a good story.

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Related Topix: Family, Elderly (Senior Citizen), Direct Marketing

Hispanic Business

MyAcxiomPartner.com Sets the Standard for Simpler, More Effective Social and Mobile Ad Campaigns

MyAcxiomPartner.com provides businesses precise audience targeting to reach consumers who will most likely take advantage of their marketing offers.

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Related Topix: Acxiom, Computers, Advertising, Marketing, Direct Marketing

Digital Game Developer

Publishers Clearing House Selects Evergage to Boost Online Conversions

Evergage, the market-leading provider of real-time web personalization, today announced that leading multichannel direct marketer Publishers Clearing House , has turned to Evergage to deliver a personalized experience for visitors to the PCH network of sites.

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Related Topix: Publishers Clearing House, Retail, Direct Marketing, Marketing

Target Marketing Magazine

Should Usps Continue Consolidation, Asks Usps Oig

Exactly 23 votes. That's how many subscribers to the Pushing the Envelope Blog for U.S. Postal Service Office of Inspector General cared enough to vote on whether USPS should continue with Phase 2 of its consolidation plan.

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Related Topix: The Postal Service, Indie, Direct Marketing

Business Wire

Com-Pak Services Doubles Commingling Capacity with New Equipment Purchases

The sorters will complement the company's existing high speed sorters at its Moorestown, NJ facility.

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Related Topix: Direct Marketing, Moorestown, NJ, Marketing

Mon Aug 18, 2014

Hispanic Business

Exact Data Updates Database, Adds Over 2000 Records to Banking Mailing Lists

Exact Data, a privately held data broker, recently completed an update to its Business database.

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Related Topix: Direct Marketing

Customer Interaction Solutions

Engaging Concerned Americans is a Patriotic Cause

BOCA RATON, FL August 18, 2014 Patriot Survey, an elite email list of donors of a PAC and supporters of conservative causes is now available to marketers and fundraisers seeking to reach people who view themselves as strong, Constitutional conservatives who are concerned about the scandal to cover up the tragedy in Bengahzi, Libya, as noted in the ... (more)

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Related Topix: US Politics, US News, Barack Obama, Direct Marketing

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