Advertising News

Dan Gilbert, in a handout photo from his company. A lawsuit filed by a number of former employees of the marketing firm ePrize claims they should have shared in the money resulting from the sale of the company.

The Lawyers Alliance for New York, which provides business and transactional legal services for nonprofit organizations, held its annual Business Law & Leadership Gala on May 15 at Gotham Hall.

Put down the 10-K filings and the stock screeners. It's time to take a break from the traditional methods of generating investment ideas.

A recent article in BtoB on the opening remarks of new Interactive Advertising Bureau Chairman Randy Kilgore, at the 2013 IAB Annual Leadership Conference, caught my attention because one of his points bears so directly on promoting events through digital media.

Sudocrem, the nappy rash cream brand, has appointed independent advertising agency The Minimart to its A 3m UK ad account as it looks to expand the brand.

Sun+ service predicted to result in drop in online ad revenue with NI also paying A 30m-plus for digital Premier League rights The Sun will need to attract more than 250,000 subscribers to its A 2-per-week online service to cover the loss of online advertising and recoup the A 30m-plus it paid for the digital Premier League football highlights, ... (more)

The Off-Broadway premiere of Far From Heaven , the new musical by Scott Frankel, Michael Korie and Richard Greenberg , has sold out its run at Playwrights Horizons , a representative for the production confirmed to Playbill.com. Far From Heaven , directed by Tony nominee Michael Greif , arrives in New York following a developmental premiere at the ... (more)

And when you've got the next episode right at your fingertips, watching it right away can be very tempting.

The Justice League helped a fighting game battle its way to the top. Also continuing signs that consumers are waiting for new video game systems on the way Superhero fighting game 'Injustice: Gods Among Us' became the first fighting game to top The NPD Group's monthly sales chart in two years.

With consummate timing, two major figures from the digital economy chose the same day to announce the death of conventional TV.

Google's annual developer conference kicked off in downtown San Francisco on Wednesday with a slew of announcements related to virtually every product and service the company offers - especially those related to the wildly popular Android operating system for mobile devices.

Paychex, Inc. , a leading provider of payroll , human resource , and benefits outsourcing solutions for America's small and medium-sized businesses, today announced that John B. Gibson will be the company's new senior vice president of service.

The popular Build-A-Bear Workshop removed links to Twitter and Pinterest from its home page, following an investigation by a unit of the Better Business Bureau.

EE has added Dare to its agency roster with a brief to work on its digital proposition, following a competitive pitch.

Online advertising is continually morphing shaped by technology trends. Mobile devices have forced advertisers to rethink the best ad formats and placements.

Bartle Bogle Hegarty has hired Patrick Lafferty, the chief operating officer of McCann Erickson in North America, as chief executive of its North America operations.

Alaska Airlines and JetBlue continued their stranglehold at the top of the annual North America Airline Satisfaction Study from J.D. Power & Associates.

They currently have a $44.80 price target on the stock. Separately, analysts at Ned Davis Research upgraded shares of Arbitron from a "neutral" rating to a "buy" rating in a research note to investors on Monday, April 29th.

Super Top Secret , a digital advertising agency in the heart of downtown Salt Lake City, is proud to announce the addition of new partner Chris Moore and the launch of STS Studios, STS's most recent expansion and venture into the film and TV industry.

Future, the UK publishing company behind products like the Official PlayStation Magazine UK and website CVG has appointed a new MD of international businesses in Tino Cennamo.