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IMS Health Inc has hired JPMorgan Chase & Co Inc to lead a proposed initial public offering that could value the private equity-owned healthcare information company at close to $10 billion, according to people familiar with the matter.
Mary Chapin Carpenter fans have heard the tunes on her new album before, but never like this: "Songs From the Movie" finds the veteran singer and songwriter reinterpreting 10 selections from her catalog with backing from an orchestra conducted by six-time Grammy winner Vince Mendoza .
Today sees the release via iTunes of " The Beatles Bootleg Recordings 1963 ," a collection of 59 demos, outtakes and live performances by the group.
With smartphones and the Internet, technology has taken off, and people now use it to run their daily lives.
He will be based at the 4A's headquarters in New York. Tucker will oversee all of the 4A's media committees and task forces and serve as the association's central liaison with the media community.
Maurice Levy is back this year for the new Publicis Groupe New Year's greeting. After toying with YouTube's functionality last year, the holding company, with the aid of their DigitasLBi France unit, has once again found a new way to make their greeting interactive.
Audi is renowned for unveiling a number of unique stuffs under its brand name, where the latest to fall on the note is a children's "Storybook".
Santa might keep track of who has been naughty or nice, but increasingly fine-tuned marketers track what you're shopping for, and that can mean a pre-Christmas peek at holiday surprises when online ads pop up on shared family computers and devices.
Mike Hughes, the former president of The Martin Agency, died today after a long and public battle with cancer.
A federal judge on Monday tossed out a lawsuit filed by Monster Beverage Corp. that sought to block a San Francisco city attorney's investigation into the company's marketing practices.
Brazil, Russia, India, China - as well as Mexico - are the fastest growing markets for functional dairy products, according to a Euromonitor International presentation given last week at the Healthy and Functional Dairy event.
The company, up more than 100% since its public offering, is on its way to become a major global advertising platform as it continues delivering robust growth in key user metrics, while improving execution.
" Game of Thrones " star Emilia Clarke has been cast as Sarah Connor in the coming reboot of " The Terminator " franchise, according to her publicist.
From Mark Figliulo's first job - as an art director working on Dewar's at Leo Burnett in 1986 - to his more recent creative chief roles at Young & Rubicam in Chicago and TBWA\Chiat\Day in New York, Figliulo felt at home at big agencies.
That's why it was so easy for Heineken to lure participants into its Carol Karaoke promotion, which invited New Yorkers at Karaoke Boho in the West Village to step into Heineken's special booth and pick a classic Christmas carol to sing.
A rich Felliniesque film, the inside story behind the chaotic creation of Broadway's " Spider-man: Turn Off the Dark " and BeyoncA© 's album surprise are on Marshall Heyman's agenda.