Chevrolet Pickup
Jan 14, 2008
Manufacturers could be the losers as pickups duke it out
“We expect the profit contribution from a relaunch to be muted as the new vehicles face fresh competition from one-year-old GM and Toyota pickups, as well as a soft pickup market”
Pickup buyers will be the winners when the new Ford F-150 and Dodge Ram go on sale this fall, but automakers could wind up the losers if heated competition in the all-important segment forces them to keep ... via MLive.com
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